Sat.Mar 22, 2025 - Fri.Mar 28, 2025

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We’re Back. Q1 Was a Record for Tech Acquisitions in Dollars. But Deal Count? It’s Doubled But Isn’t Close to 2021.

SaaStr

So Bloomberg and CB Insights have the latest data out on start-ups getting acquired, and 2025 is off to a record start : Wiz’s record $32 Billion acquisition by Google pushes the dollar value to a record, but you may have also missed there were 11 VC-backed $1B+ exits already in 2025, worth $54.5 billion altogether, per Bloomberg. And 37 over the past 12 months, which is twice the prior 12-month period.

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9 Key Methods to Foster Exceptional Customer Retention

The Daily Egg

If you are responsible for customer retention, and you dont have 5-6 initiatives in-progress, you are headed down a dark road. Say the customer retention. The post 9 Key Methods to Foster Exceptional Customer Retention appeared first on The Daily Egg.

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SaaS operations management guide

BetterCloud

Picture this: its 3AM, and your phone is buzzing. Not with a server fire, but with a cascade of support tickets. Users are screaming about needing to reset their password in your companys CRM, and after frantic work, youve made it through half of the tickets before more come in. Sound familiar? With just about every company now running on SaaS, managing software applications has evolved from simple license tracking to a complex orchestration of integrations, performance monitoring, security, and

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Why your conversion optimization strategy isn’t working (and how to fix it)

GetUplift

Most conversion optimization strategies are setting you up for failure. Theyll tell you to test things like removing form fields or changing button colors. You end up testing random elements with random (or, let’s be real, non-existent) results. You spend a ton of time and money with nothing concrete to show for it. And it ultimately leads you down a cycle of continuous testing with no real strategic insights to glean.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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How Windsurf / Codeium Built a Billion-Dollar AI Company and a Winning Sales Machine

SaaStr

5 Key Learnings from Scaling from 3 to 75 Go-To-Market Team Members in Less Than 12 Months The latest SaaStr CRO Confidential is out and Sam Blond did a great deep dive with Graham Mareno, VP of Worldwide Sales at Codeium. I really liked this one and wanted to write up a few more learnings. Codeium has emerged as one of the hottest AI startups, growing from 30 to 150 employees in just one year, with a valuation already exceeding $1 billion.

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Five clear signs your customer success technology needs an upgrade.

ChurnZero

Too many customer teams are still relying on mismatched technologyand it’s holding them back. ChurnZeros latest Customer Success Leadership Study found that technology adoption shifts depending on company size by revenue. Nearly 70% of CS teams at larger companies ($500 million or greater) have adopted CSPs, while teams at smaller companies tend to lean on support and CRM software.

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Top Mobile Product Manager Job Roles (+Candidate Spotlight)

User Pilot

Want to advance your career in mobile product management or find top talent for your team? This article shares exciting mobile product manager roles and showcases standout candidates in the field. Recommended product manager job openings in data-driven companies Looking for a job in mobile product management? Here’s a highlight list of the coolest openings right now: 1.

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How to Meet 1,000+ Leading CMOs, CROs, CCOs, and CFOs at 2025 SaaStr Annual on May 13-15!

SaaStr

Last year, our VIP SaaStr Summits were all “sold out” and wildly popular: 245 top CMOs and VPs of Marketing came to our CMO Brunch + Summit 3 34 top CCOs and VPs of Customer Success came to our CCO Summit 316 top CROs and VPs of Sales came to CEO+CRO Poker Nigh t 116 top CFOs and VPs of Finance came to our CFO Summit That’s over 1,000 top C-level and VP execs!

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What’s the Best Way to Translate Content Without Losing Meaning?

The Daily Egg

The best way to translate content without losing meaning is to work with native-speaking, subject-matter experts who understand both your audience and your industry. Tools. The post Whats the Best Way to Translate Content Without Losing Meaning? appeared first on The Daily Egg.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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AI Billing Innovations, Usage-Based Pricing, Credits, and Prepaid Models

Blulogix

By BluLogix Team AI Billing Innovations, Usage-Based Pricing, Credits, and Prepaid Models AI Billing Needs a New Approach Unlike traditional SaaS, AI products often require real-time metering and consumption-based pricing. Companies must find ways to manage infrastructure costs while giving customers flexibility and predictability. Creating a Monetization Framework For Your Business View the Whitepaper How AI Companies Are Innovating Billing AI vendors are experimenting with multiple billing mo

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I’ve Had It! We Need to Stop the Fearmongering and “SEO Is Dead” Narrative

The Moz Blog

Is SEO really dead or are fearmongers twisting data to fit their narrative?

Data 77
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Dear SaaStr: What “Quotas” Should My VP of Customer Success and VP of Product Have?

SaaStr

Dear SaaStr: What “Quotas” Should My VP of Customer Success and VP of Product Have? For a VP of Customer Success (VPCS), their “quota” or ownership should revolve around two key metrics: Net Revenue Retention (NRR) and Gross Retention Rate (GRR). NRR is the North Star metric for customer successit measures how much revenue youre retaining and expanding from your existing customer base.

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I Posted to LinkedIn Consistently for 30 Days - Here's What I Learned

Buffer Resources

In January 2025, we held our fourth (!) edition of Creator Camp — a free 30-day challenge to help participants build consistent social media habits. I led and participated, sharing resources and prompts. Each participant selected a platform, format, and posting cadence. Me? I went for videos on LinkedIn five to seven days per week. By the time the Camp was over, I had published 25 posts in 31 days.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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The Digital Hot Dog : Marketing in the Age of AI

Tom Tunguz

What is a webinar in the age of AI? It’s a blog post. And a podcast. And a video. And a meme. Let me explain. For many webinars, I’ll send a notetaker in my place, a robot to record the conversation & summarize it in the way I ask. A personal journalist in a sense. Instead of watching & listening to a conversation, I’m transmogrifying the subset of the content that matters to me into the format I prefer : a summary in a template, in other words, a blog post.

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GTM 139: AI Agents Are Changing Everything — Microsoft’s VP of AI Agents on the New Era of Work and Software | Ray Smith

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Ray Smith is the VP of AI Agents at Microsoft. Previously, he was the Global VP of Product for SAP, CRM and Sales Cloud. Before that, he was the CEO and Co-Founder of DataHug, which was acquired by Calidus Cloud in 2016. Ray breaks down why the rise of AI agents is a tectonic shift, how businesses are already seeing ROI, and what it means for SaaS, team structure, and go-to-market strategies.

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Top SaaStr Posts and Pods of The Week: Windsurf’s VP Sales, Rippling’s CRO, Selling for Billions with Founder Collective, and More!

SaaStr

Top Posts: #1: 70% of Pipeline from Marketing Comes From Just 4 Things #2. Redpoint: 31% of All VC Money Last Year Went Into Just 20 Deals #3. The Y Combinator Guide to Perfectly Pitching Your Seed Stage Startup with Michael Seibel #4. How Much of Customer Support Will AI Replace? Gartner Says 80% #5. Dear SaaStr: Whats a Fair Amount of Founder Secondary in a Series B VC funding round?

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Social Media Engagement: 9 Ways to Boost Yours + Why it Matters

Buffer Resources

Picture this: You’re demonstrating your products or services at a kiosk — its benefits, use cases, social proof , all that jazz. You know your offer is A+, but no one seems to notice. They’re just passing you by like you’re invisible. What are you doing wrong? How can you get your audience’s attention? This is precisely what social media feels like without engagement — like you’re shouting into a void.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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Getting Executive Buy-In: How to Tie Audience Research to Business Strategy

Sparktoro

Its a tale as old as time, or uh for as long as youve been doing digital marketing: You’ve uncovered powerful audience insights that you fully believe will transform your company’s approach, but when you try to share them beyond the marketing team, eyes glaze over. Executives nod politely before steering the conversation back to quarterly targets and sales forecasts.

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AI-driven Analytics for the Valuation of SaaS Businesses

How To Buy Saas

Valuing SaaS businesses has always been a nuanced and intricate task. These companies operate on subscription-based revenue models, rely on recurring income, and manage a host of metrics such as customer lifetime value (CLV), churn rates, and annual recurring revenue (ARR). Traditional valuation methods often struggle to capture the complexities of SaaS business operations.

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Dear SaaStr: I’m Starting as a New VP of Sales. How Can I Add Value Quickly?

SaaStr

Dear SaaStr: I’m Starting as a New VP of Sales. How Can I Add Value Quickly? A new VP of Sales can add value immediately by focusing on a few critical areas that drive results and demonstrate leadership from day one: Assess and Support Top Performers : A great VP of Sales will immediately identify the top-performing reps and double down on them.

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Introducing Feeds: Discover and Share Fresh Content

Buffer Resources

"What should I post this week?" If you've ever stared at your social media accounts asking yourself this question, you're not alone. Creating and finding enough content to maintain an active social media presence is one of the biggest challenges we hear from our customers. That's why we built Feeds — a new Buffer feature that brings fresh content from your favorite websites directly into your Buffer account.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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BetterCloud remains #1 in G2 2025 spring report

BetterCloud

Spring has sprung and so has G2s grid reports! We’re absolutely delighted to share that BetterCloud has secured the coveted #1 position as the leading SaaS Operations Management software in G2’s Spring 2025 Grid Report. This marks an incredible milestone: our twentieth consecutive quarter at the top! This consistent recognition underscores our unwavering commitment to providing exceptional value and innovation in the SaaS management space.

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The AI Pricing Dilemma: Why Traditional Models Fall Short

Blulogix

By BluLogix Team The AI Pricing Dilemma: Why Traditional Models Fall Short The Challenge of Pricing AI Products AI products arent like traditional SaaS offerings. They rely on expensive resourcesLLMs, GPUs, and vast amounts of data processing powermaking pricing decisions more complex. Many AI companies struggle to balance cost recovery with competitive and scalable pricing models.

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How to Convince Investors to Fund You With Data: Christoph Janz of Point9 Capital

SaaStr

So what’s the real bar to raising a Seed, Series A or Series B round today? Christoph Janz of Point9 Capital came to SaaStr Annual to do a deep dive. Who is Christoph Janz? Christoph Janz isn’t just another VC he’s been spotting and backing SaaS winners for over a decade as Managing Partner at Point Nine Capital. If you’ve used Zendesk, Algolia, Contentful, or Loom, you’ve experienced the impact of his investment thesis firsthand.

Data 144
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How Joinery Supplies is Achieving 75% Engagement with Nimble’s Email Sequences.

Nimble - Sales

Joinery Supplies is a growing business that provides high-quality tools and materials to woodworking professionals. As the Sales Manager, Jonathan plays a critical role in managing the companys customer relationships, tracking leads, and ensuring that his team delivers value to The post How Joinery Supplies is Achieving 75% Engagement with Nimbles Email Sequences. appeared first on Nimble Blog.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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How to Create an Ideal Customer Profile with Templates & Examples

Dubb

Everything you need to know about ICP Imagine spending countless hours creating content, running ads, and optimizing your marketing funnel, only to see minimal results. Frustrating, right? The hard truth is, if youre trying to talk to everyone, youre actually talking to no one. Conversion rates skyrocket when you speak directly to the right The post How to Create anIdeal Customer Profile with Templates & Examples appeared first on Dubb Blog.

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The Top Mobile App Engagement Metrics Every Product Team Should Monitor

User Pilot

The competition for customer attention in app stores is intense , to say the least. With 2.3 million apps on Google Play for Android users to choose from and 2 million on the Apple App Store for iOS users, user engagement is being pulled in a million directions (literally). Plus, with over 42,000 new Android apps and 39,9000 more iOS apps launched each month, how do you even compete?

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AI is Already Remaking SaaS. 10 Trends To Watch Right Now. And Not Fall Behind On.

SaaStr

AI is already reshaping B2B SaaS, and its only going to accelerate. Heres what I think is happening and whats next: #1. AI is Table Stakes Now. Now It’s Time to Make It S-Tier. AI isnt a differentiator anymore per se its the baseline. Customers expect AI to be baked into your product, whether its automating workflows, improving onboarding, or delivering predictive insights.

AI 144