SaaStr
MAY 5, 2025
Dear SaaStr: Why Do Enterprise Customers Insist on Pilots? I know your sales team probably hates pilots, because in a sense, it means they have to sell the deal twice. Once for the pilot, and again to convert the pilot for a longer deal. Having an “opt out” clause after a pilot ends helps, but still, it’s a double sale. But the thing is, net net it might be less work.
Buffer Resources
MAY 5, 2025
You're spoiled for choice when it comes to Facebook ads — from images and videos to carousels and collections, there’s a format (and placement) for just about every goal. Advertising on Facebook also gives you the chance to experiment and find just the right approach for your brand. But with so many options, it’s important to keep up with the latest Facebook ad specs.
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SaaStr
MAY 3, 2025
Dear SaaStr: From 0 to $10m ARR, At What Point Do We Start Hiring and Whom? From 0 t o $ 10M ARR, the hiring roadmap is critical because every hire has a disproportionate impact on your trajectory. Heres how Id break it down: 0 t o $ 1M ARR: Founder-Led Everything Sales : Founders should lead sales. You need to be in the trenches, hearing objections, refining the pitch, and closing deals.
Kalungi
MAY 4, 2025
Why Account-Based Marketing Works in B2B SaaS After investing in outbound marketing, the next leap forward for many B2B SaaS teams is Account-Based Marketing (ABM).
Speaker: Tamara Fingerlin, Developer Advocate
Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.
Predictable Revenue
MAY 1, 2025
The best startups dont start with brainstorming. They start with pain. Anirudh didnt invent a new market. He spotted a painful inefficiency The post Build It Free. Prove It Fast. Then Charge. appeared first on Predictable Revenue.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Tom Tunguz
MAY 7, 2025
With models rapidly commoditizing in performance, we are seeing different strategies for keeping users on the same models. 1 MidJourney is asking users to personalize their models OpenAI has developed a memory Google is offering free-fine tuning as a way of winning share & locking in demand OpenAI has hired Fidji Simo as CEO of Applications Ultimately, personalization & applications are likely to be the two vectors by which foundational model companies compete.
BetterCloud
MAY 1, 2025
IT teams are constantly buried under a relentless queue of ticketspassword resets, access requests, software approvals, and more. IT admins know theres always a smarter way. This (BetterClouds Self-Service Agent for Slack) is the way. It allows IT to automate common requests without users flooding the help desk, all while keeping control over security and processes.
Kalungi
MAY 3, 2025
Learn how to spot at-risk SaaS customers early and take action before they churn. Build a system that protects revenue and boosts retention.
The Moz Blog
MAY 1, 2025
Description: Struggling to reach users on generative search platforms? Learn how Generative Engine Optimization (GEO) helps you capture and convert high intent traffic.
Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage
There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.
SaaStr
MAY 1, 2025
Your first few sales reps have to be … different. A bit of a product savant. A passion for the product and space that almost doesn’t make sense. And someone you can trust with your few, precious leads. "That early sales team … they have to be product gurus. They have to be product experts" @lennysan + @jasonlk pic.twitter.com/kWdOBxtnjz — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) May 23, 2024 Here’s a checklist to get it right: 1.
GetUplift
MAY 3, 2025
When it comes to auditing your website, we all know the drill: Identify the pages that need optimizing in GA4 Run a heuristic analysis Analyze user recordings Check for UX pitfalls Review your customer journey based on the most common and recommended best practices. This kind of audit helps a lot with identifying whether theres a bug preventing people from clicking on a certain button or identifying obvious design flaws that may be confusing or missing.
Clouded Judgement
MAY 2, 2025
Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Cloud Giants Cloud Giants Q1 ‘25 Update: AWS (Amazon) : $xxB run rate growing xx% YoY (last Q grew 19%) Azure (Microsoft) : ~$77B run rate (estimate) growing 35% YoY (last Q grew 31%) Google Cloud (includes GSuite) : $49B run rate growing 28% YoY (last Q grew 30%, neither are cc) The 3 hyperscalers (Amazon with AWS, Microsoft with Azure, Google with Google
Tom Tunguz
MAY 4, 2025
Election night struck the regulatory asterisk from web3. But it did more than that. It triggered a broader shift of application investing versus infrastructure. The last few years of crypto & Web3 investing have focused predominantly on infrastructure, the databases (called Layer 1s/L1s & Layer 2s/L2s), security, analytics, & decentralized finance or DeFi (typically lending products).
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
The Daily Egg
MAY 6, 2025
An XML sitemap is a file that contains information about your website’s most important URLs and how they link to one another. It helps Google. The post HTML vs XML Sitemap: Which Should You Use? appeared first on The Daily Egg.
SaaStr
MAY 4, 2025
Top Posts: #1. 10 Ways AI Will Change Sales Forever. Its Already Happening, In Fact. #2. The #1 Thing That Makes Enterprise Customers See Value: A Great Dashboard #3. 20VC + SaaStr: The Hidden Game of Silicon Valley: Decoding Venture Capitals New Rules #4. The Official SaaStr Annual 2025 Party Guide: Official, Semi-Official and Unofficial Parties and Side Events!!
USIO
MAY 8, 2025
Embedded payments are revolutionizing the way we transact, seamlessly integrating payment capabilities into financial and non-financial platforms. Whether you’re ordering a ride, shopping online, or subscribing to a service, embedded payments make the process swift and unobtrusive. In this Usio comprehensive guide, we’ll explore the most frequently asked questions about embedded payments, delving into their benefits, security considerations, compliance requirements, and more.
Payrix
MAY 7, 2025
Any software company understands the importance of prioritizing platform accessibility, flexibility, and convenience. These are the qualities users demand from their apps, or they move on. As part of todays modern digital experience, users expect to have access to the tools, information, and resources they need to get the most out of the platforms they rely on.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Tom Tunguz
MAY 6, 2025
As traffic to traditional websites plummets due to AI answering user queries directly, there is a new explosive form of distribution. “AI agents are now creating Neon databases at 4x the rate of human developers , driving new requirements for instant provisioning, automatic scaling, & isolated environments.” If I ask an AI agent to create a web application, I want it to select all the components : the front end framework, the database, & the hosting service.
The Daily Egg
MAY 7, 2025
Crazy Eggs Surveys tool has added an option for custom Other responses on Multiple Choice questions. With this option, you can ensure you collect accurate. The post Submit a custom Other response for Multiple Choice questions in Crazy Egg Surveys appeared first on The Daily Egg.
SaaStr
MAY 5, 2025
Ok about 2,000 of you have already picked your 2025 SaaStr Annual + AI Summit sessions so far and here are the top sessions … for now: 1. The New Rules of SaaS Growth: Whats Next for AI, PLG, and Revenue Scale with HubSpots CEO 2. From Startup to $10B+: Lessons on Scaling, AI, and the Future of SaaS with Dropboxs Founder and CEO 3. Kick-off to SaaStr Annual 2025 with SaaStrs Founder & CEO 4.
USIO
MAY 7, 2025
How the Usio Platform Helps SaaS Companies Serving Nonprofits Unlock Revenueand Boost Valuation This Usio partner began as a volunteer-run SaaS platform supporting school clubs and community volunteers with fundraising, ticket sales, communications, event management, and more. But without an internal payments team, they hit a familiar roadblock: enabling nonprofits to accept donations and sell merchandiseboth online and in personwithout technical complexity or slow onboarding.
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For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
FastSpring
MAY 2, 2025
As your software business grows large enough to expand into more countries or regions, the system or multiple systems you use to sell it can become more and more complex. Or, you can simplify the system with one global merchant of record. When Excire became a popular enough product line that it was being sold in both Europe and the U.S., Managing Director Mathias Martinetz and CTO Thomas Kster knew their current online checkout setup having one solution for Europe and one for the U.S.
Stax
MAY 7, 2025
Credit card surcharging has become a hot-button topic for businesses nationwide. But with complex regulations and shifting legal landscapes, it can be nearly impossible to stay up to date on your own. Stax Connect’s recent webinar, featuring CardX Founder Jonathan Razi , offered ISVs insight into this intricate challenge, providing expert guidance on surcharging compliance and a glimpse into the future of payment processing.
The Daily Egg
MAY 7, 2025
Qualitative data is information you can describe with words rather than numbers. Quantitative data is information that uses numbers. One type of data isnt better. The post Qualitative vs. Quantitative Data: 7 Key Differences appeared first on The Daily Egg.
SaaStr
MAY 3, 2025
So our own SaaStr AI has now logged over 30,000 conversations (!) — and it’s pretty awesome. You can try it right here below embedded in this post, or just click here. It can answers tons of questions, from how to hire a VP of Sales and where and whom to meet at SaaStr Annual. But it can also do some pretty epic things you might not think about.
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Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
USIO
MAY 2, 2025
If you own or run a growing business, you’re likely juggling expansion, cash flow, customer experience, and back-office operations. Embedded Payments won’t solve every problem, but they can make the complicated parts of running your business a whole lot simpler. Lets explore five specific, actionable ways that Embedded Payments streamline operationsand why so many growth-stage businesses are leaning in. 1.
FastSpring
MAY 1, 2025
A massive new ruling was released on April 30, with a judge declaring that Apples anti-steering policies for purchases outside of apps are anticompetitive and to be discontinued, effective immediately. Furthermore, the judge ruled, Apple is not allowed to collect fees on purchases made outside apps (i.e., purchases made on web stores). This is a significant win in the democratization of payments, but what does it mean for your game?
Stax
MAY 5, 2025
In recent years, businesses have seen this massive shift from desktop to mobile devices which has forced them to develop apps with built-in integrated payment gateways. But when it comes to payments, mobile apps have to contend with a few unique challenges. In addition to the usual concerns around security and compliance, there’s also the issue of user experience.
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