April, 2025

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AI Can’t Sell Yet. But It’s Probably Already “Smarter” Than Much of Your Sales Team

SaaStr

So we do love our SaaStr AI. It’s not perfect, but in its first month alone, it’s answered over 6,000 chats and questions from the SaaStr community! On everything from how to hire a great VP of Sales, to reviewing investor memos, to helping (many!) founders decide if they should quit or not. It’s not perfect but it’s great. Try it here.

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How to Leverage FedNow

USIO

What is FedNow? Real-time payments: Funds move instantly between financial institutions, even on weekends and holidays. Always on: 24/7/365 availability, unlike ACH which settles in batches and is unavailable on nights, weekends, and holidays. Backed by the Fed: Operated by the Federal Reserve, so its secure, reliable, and widely trusted. B2B & B2C friendly: Ideal for consumer-to-business, business-to-business, and government disbursements.

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6 Micro Commitments That Move Prospects Down Funnel

The Daily Egg

Micro commitments are those small steps you take to achieve a larger goal. In this case, its small steps a potential customer takes that pulls. The post 6 Micro Commitments That Move Prospects Down Funnel appeared first on The Daily Egg.

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Beyond ARR: How Monte Carlo Reinvented Their Business with Daily Revenue

Tom Tunguz

Pricing is one of the most complex topics in software. Changing pricing is never simple. It is a company-wide evolution that has the potential to completely reshape your entire business & your customer relationships. Few have executed this transition better than Barr Moses , Co-Founder & CEO of Monte Carlo. Join us for a candid conversation with Barr as she shares how Monte Carlo transitioned from ARR to daily revenue as the core operating metric for the business.

Revenue 130
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Payment Facilitator: Definition, FAQ, and examples

Payrix

What is a payment facilitator? A payment facilitator (or PayFac) is a software platforms all-in-one payment processing solution. Instead of your customers needing to create their own merchant account to process payments, you as the PayFac developer handle all the payments setup and complexity for them. Think of it as becoming the payments "master account" for all your customers.

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5 Interesting Learnings from Freshworks at $800,000,000 in ARR

SaaStr

So Freshworks started off as a low-end Zendesk competitor (Freshdesk), but relatively early expanded into a whole suite of related products for service and support, and most of its growth today is fueled by its lower-end competitor to ServiceNow, it’s “EX” products. The support space has been turned upside down by AI, with as much as 40% of all support issues now handled by AI at many leaders.

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Why Medical Billing Software Companies Should Prioritize Integrated Payments and Disbursements

USIO

Healthcare is evolving quicklyand payment expectations are evolving with it. For medical billing software providers, that means delivering more than just clinical functionality. It means empowering medical facilities and their patients with seamless, secure, and efficient financial tools. With Usio HIPAA-compliant, PCI Level 1 certified fintech payment solutions, youre not just embedding payment functionalityyoure enhancing the entire healthcare payment ecosystem.

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Hidden Keywords Are Back (and Still a Terrible Idea)

The Daily Egg

Hidden keywords used to be one of the most blatant black hat SEO tricks: stuffing content behind the scenes to manipulate search engines. For a. The post Hidden Keywords Are Back (and Still a Terrible Idea) appeared first on The Daily Egg.

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How Digital Founders Can Build Authentic Personal Brands with Rachel Gogos

FastSpring

Your personal brand is more than a polished LinkedIn profile its how you stand out, connect with customers, and build long-term credibility as a founder or executive. But how do you create an authentic personal brand that actually works? In this episode of Growth Stage, we talk with Rachel Gogos Founder and CEO of brandID about her Soul ID framework and how digital business leaders can craft a brand that reflects who they truly are, while supporting their business goals.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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How to grow your field service platform’s revenue up to 3x with payments

Payrix

In todays competitive software market, forward-thinking trade and field service platforms are no longer asking if they should modernize their payment infrastructure, theyre working diligently to source the right payments partner to implement innovative solutions before their competitors beat them to the punch. Embedding payments and financial experiences is the next frontier for trade and field service software platforms looking to boost revenue while enhancing the customer experience.

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The Ultimate Guide to Ecommerce Payment Solutions

Stax

According to the Worldwide Retail Ecommerce Forecast 2024 by eMarketer, eCommerce will account for 21.0% of retail sales in 2025, amounting to $6.862 trillion. This is expected to grow to 22.6% and reach $7.956 trillion by 2027. Like most business owners, your instincts tell you to hop on the bandwagon and launch an online store for your business. But launching your eCommerce store is just half the equationaccepting payments efficiently and effectively is a whole different ball game.

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The Problem with “Small But Mighty” AI Start-Ups

SaaStr

So it’s become a thing with many founders and VCs to think how far you can go in AI today. Many of the early break out leaders in AI for B2B and otherwise have been “small but mighty teams” Honestly we’d all love it if that scaled. But there are two issues before you try to replicate this. The first one is that it’s a competitive world.

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Bill Print and Mail or Paperless? Why Not Both with Usio.

USIO

If your business is still buried under stacks of paper bills and invoices, we need to talk. Printing, mailing, stuffing envelopes, and chasing down payments isnt just a hassleits expensive, inefficient, and, lets be honest, completely unnecessary in 2025. But we get it. Not all customers are ready to go paperless. Thats why Usio gives you the best of both worlds : Full-service print and mail for those who still love a paper bill.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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How To Measure and Improve Customer Value Optimization

The Daily Egg

Customer value optimization (CVO) turns traffic into profit. Its not about getting more clicks its about getting more from every customer. CVO turns casual. The post How To Measure and Improve Customer Value Optimization appeared first on The Daily Egg.

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How to optimize your customer onboarding strategy: a six-point checklist.

ChurnZero

Your customer onboarding strategy is the foundation of your future retention and expansion revenue. Every task, meeting, and communication serves the ultimate goal of getting that customer to realize value. You aim to identify whats important to the customer, set expectations, and measure success. The right onboarding strategy means more than just getting a customer using your product.

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Introducing Nimble Email Marketing: Drive Engagement and Fuel Growth

Nimble - Sales

Introducing Nimble Email Marketing! From personalized campaigns to large-scale outreach, Nimble empowers you to build relationships and drive growthall within one intuitive platform. With this brand-new feature, you can send unlimited emails, create stunning campaigns using a drag-and-drop editor or The post Introducing Nimble Email Marketing: Drive Engagement and Fuel Growth appeared first on Nimble Blog.

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Credit Card Processing Rates: How Much Does It Cost to Process Payments in 2025?

Stax

For many small business owners, credit card processing fees may seem like a hefty price to pay for providing convenience to customers. Even if you consider them to be a cost of doing business, credit card fees can quickly eat away at your already slim profit margins. Merchants paid a record $172 billion in payment processing fees in 2023. This figure may continue to climb as inflation rises and credit card networks boost their processing rates.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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5 Growth Channels That Drove Rupa Health to $100M+ in Value: Head of Growth’s Deep Dive — With Real Numbers

SaaStr

Kobe Conrad, Head of Growth at Rupa Health and Onleet, took the stage at SaaStr Annual to break down the five growth channels that transformed Rupa Health from a $20M seed-stage startup into a platform with hundreds of millions in equity and a 4,000% increase in user acquisition over three and a half years. Rupa Health is often described as the Amazon for lab work.

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How to Capture Mobile Customer Feedback

User Pilot

Gathering mobile customer feedback shouldnt just be a checkbox item. As a product manager, I believe its a critical step to understanding whos really using your app, whats tripping them up, which features are making a difference, and how many users might opt for your paid plans. When you tap into direct feedback, you stop guessing and start making confident moves that keep your users satisfied.

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7 Free Keyword Research Tools (The Best of the Best)

The Daily Egg

A free keyword research tool is a platform, app, or website that allows you to search competitive keywords for free. Keywords (also known as search. The post 7 Free Keyword Research Tools (The Best of the Best) appeared first on The Daily Egg.

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Instagram 101: A Step-By-Step Guide on How to Use Instagram

Buffer Resources

Imagine a place where you can stay updated on your college roommate’s life, get book recommendations, discover new brands, and learn more about anything you like. That’s exactly what Instagram is for you, for me, and for over one and a half billion other active Instagram users. In this beginner’s guide, I’ll share everything you need to know about Instagram — from getting started by creating an account to growing your business or personal brand on the platform.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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GTM 141: Timeless Growth Tips From a $7.4B Oracle Exit and Scaling Carta to $450M in Revenue | Jeff Perry

Sales Hacker

Jeff Perry is a truly iconic revenue leader and the Chief Revenue Officer (CRO) at Carta, responsible for core software revenue across New Business, Upsell, Cross Sell, and Customer Success. Prior to Carta, Jeff led SMB Sales at DocuSign, and started his career at Oracle, where he rose from Strategic Account Manager to VP of Sales over a decade. Discussed in this Episode: How to turn coworkers into mentorsand why it matters.

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How Data Analytics Will Transform Sales Performance in 2025

Predictable Revenue

The sales industry is like the survival of the fittest. New competitors, sudden market trends, and digital innovation seems unstoppable. The post How Data Analytics Will Transform Sales Performance in 2025 appeared first on Predictable Revenue.

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The Top 10 Learnings from Launching SaaStr’s Own AI: What Every B2B Founder Needs to Know

SaaStr

After just a month of launching our own SaaStr AI (trained on a decade of content and hundreds of founders, speakers, and events), we’ve already had over 34,000 (!) conversations with our AI in just the first 30 days. This has completely opened my eyes to what AI can truly do in the real world – not just in coding and support, but what it will do for all our apps.

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How to Use Mobile In-App Messaging to Create Great Experiences

User Pilot

A new user just signed up for your app. They log in, excited to explore, only to be met with: Nothing. No welcome screen, tooltips, popups, or announcements… no form of in-app guidance. They click around but dont really know where to start. Theyre just staring at an empty interface without any onboarding direction or support options. Frustrated, they exit the mobile app , probably for good.

Mobile 66
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Building a Personal Brand Isn’t Optional Anymore—Here’s Why

The Daily Egg

Lets face it, most of what we see online today feels impersonal, mediocre, and robotic thanks to the rise of AI. Most content is subsumed. The post Building a Personal Brand Isnt Optional AnymoreHeres Why appeared first on The Daily Egg.

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Demand-Creation vs. Demand-Converting Marketing

Sparktoro

One of the fundamental mistakes I see executives and marketing leaders make over and over is investing in the wrong part of the demand funnel. In this week’s 5-Minute Whiteboard, I’ll walk through an example of demand creation at the top vs.

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GTM 140: How Microsoft Scaled from $600M to $5B: The Enterprise Playbook with Hayden Stafford

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Hayden Stafford is the President and Chief Revenue Officer (CRO) at Seismic, where he oversees the global go-to-market (GTM) organization, including pre-sales, sales, customer success, services, partners, and more. Prior to joining Seismic, he served as President of Global Field Operations at Pegasystems.

Scale 64