The Daily Egg
APRIL 21, 2025
A brand evangelist loves a brand so much that they rave about it and promote it all the time to other people, participating in as. The post How to Turn Employees AND Customers into Brand Evangelists appeared first on The Daily Egg.
SaaStr
APRIL 24, 2025
Dear SaaStr: Is Bashing Your Competitors in Marketing OK? Yes, a few folks make this work. Marc Benioff has made a career of bashing Oracle for years, Microsoft, and more. Positioning them as very dated platforms, very aggressively. I’ve also seen my own competitors do this effectively. When you look at how Copilot has been delivered to customers, its disappointing.
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SaaStr
APRIL 20, 2025
Dear SaaStr: How Should I Actually Set the Sales Plan for the Year For My VP Sales? Try the C10, C60, and C90 framework. C = Confidence. The 3 plans you need to make as a founder: The C10 Plan, The C60 Plan, and the C90 Plan: pic.twitter.com/JSPcjbfzpt — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) October 4, 2022 Youre essentially building three layers of planning to balance ambition, realism, and risk management.
The Daily Egg
APRIL 17, 2025
Micro commitments are those small steps you take to achieve a larger goal. In this case, its small steps a potential customer takes that pulls. The post 6 Micro Commitments That Move Prospects Down Funnel appeared first on The Daily Egg.
Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage
If AI agents are going to deliver ROI, they need to move beyond chat and actually do things. But, turning a model into a reliable, secure workflow agent isn’t as simple as plugging in an API. In this new webinar, Alex Salazar and Nate Barbettini will break down the emerging AI architecture that makes action possible, and how it differs from traditional integration approaches.
Payrix
APRIL 17, 2025
What is a payment facilitator? A payment facilitator (or PayFac) is a software platforms all-in-one payment processing solution. Instead of your customers needing to create their own merchant account to process payments, you as the PayFac developer handle all the payments setup and complexity for them. Think of it as becoming the payments "master account" for all your customers.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Stax
APRIL 17, 2025
These days, software is no longer just a toolits the backbone of how modern businesses operate. From healthcare to construction to finance, every industry is powered by digital solutions tailored to their unique needs. At the heart of this transformation is a growing ecosystem of Independent Software Vendors (ISVs) building applications that plug into broader platforms and solve specialized problems.
SaaStr
APRIL 19, 2025
Dear SaaStr: Should I Buy a Great “ com” At a Crazy Price or Just Stick What the “ ai” We Already Have? It’s funny, a lot of folks are probably doing it the other way, trying to buy the.ai today Still, the larger question is does the URL even matter today? What I can tell you is sometimes it is worth it. One of the top SaaStr Fund investments is Owner, growing incredibly quickly.
The Moz Blog
APRIL 18, 2025
When you're set up for success, being a mentor can be a rewarding experience for you and your mentee. Miracles in-depth framework presented in this weeks Whiteboard Friday covers considerations like building trust, setting boundaries, and the qualities that make a great mentor.
BetterCloud
APRIL 24, 2025
This blog is a deep dive into the IT-to-employee ratio reported in this years State of SaaS. Stay tuned for the full report. Its 2025 and its no surprise that the IT workload is immense. We live in a world where technology is not just a tool, but the very backbone of our operations. From governance and cybersecurity to data management and user support, the demands on IT departments are constantly escalating.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Stax
APRIL 17, 2025
For SaaS companies looking to scale, upselling is one of the most effectiveand often underutilizedrevenue levers. Instead of pouring resources solely into acquiring new customers, smart SaaS businesses focus on increasing revenue from existing customers by guiding them to higher tiers, unlocking premium features, and expanding their usage. This guide explores the ins and outs of SaaS upselling, from the strategies that work best to the tools and timing that maximize results.
SaaStr
APRIL 20, 2025
Top Posts: #1. The Problem with Small But Mighty AI Start-Ups #2. There Are Now 3,000+ Billionaires. 100+ Are in B2B. #3. B2B Startups Spend 15% of Revenue on Sales and 10% on Marketing, Per SaaS Capital #4. From 0 to 1 Billion Meetings: How Otter.ai Built a Bottom-Up AI SaaS Without a Single Sales Rep #5. The Top 10 Learnings from Launching SaaStrs Own AI: What Every B2B Founder Needs to Kno w Top Vids + Pods: #1.
The Daily Egg
APRIL 22, 2025
A customer retention email is a message designed to keep existing customers engaged with your brand. Customer retention emails can take several different forms, from. The post 5 Perfect Customer Retention Emails + When to Use Them appeared first on The Daily Egg.
The Moz Blog
APRIL 17, 2025
Ever felt priced out of MozCon or too far to attend? Early Bird tickets are live for new London and NYC eventsgrab yours now and learn SEO that actually works.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Scytale
APRIL 24, 2025
New York, NY, April 24, 2025 Were excited to announce that Scytale has teamed up with Lasso , a leader in GenAI security! This partnership is driven by one goal: to help organizations tackle AI compliance and governance with ease. It empowers businesses of all sizes to strengthen their AI compliance strategies, ensuring they stay ahead of emerging regulations like the EU AI Act and align with key AI frameworks such as NIST AI RMF and ISO/IEC 42001 for proper AI system management. “AI is ch
Sparktoro
APRIL 21, 2025
Marketers love to talk about A/B testing. Heck, Ive said it too. It sounds prudent. Responsible. Test before you commit! Dont waste resources! But the longer I work in marketing, the more I believe most A/B tests are a waste of time at least for small and medium-sized businesses.
The Daily Egg
APRIL 22, 2025
If your startup is working, there will be data to prove it. Investors expect to see that data clearly. So does your team. But not. The post 35 Critical Startup Metrics: From Pre-Seed to Exit appeared first on The Daily Egg.
The Moz Blog
APRIL 24, 2025
Moz's Brand Authority now delivers data across US, UK, Canada, and Australia, with expanded data on 2M brands and new integration in SERP Analysis and Keyword Gap tools. Discover how these improvements help you better understand your brand's global presence in an increasingly AI-driven search landscape.
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For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
Teamgate
APRIL 23, 2025
Explore the top sales leadership podcasts of 2025, offering insights on strategies, team culture, and CRM integration for sales professionals.
BlueSnap
APRIL 22, 2025
BlueSnap is thrilled to be honored with the 2025 BigCommerce Technology B2B Excellence Award. This prestigious recognition celebrates our longstanding partnership with BigCommerce and commitment to helping B2B businesses overcome their most pressing payment challenges. The post BlueSnap Wins the 2025 BigCommerce Technology B2B Excellence Award appeared first on BlueSnap.
Adhere Creative
APRIL 17, 2025
Lets say you did everything right. You hired a reputable crew. You scripted the message. You chose a great setting. You received a good-looking video that you put into play. And then. nothing happened.
The Daily Egg
APRIL 21, 2025
Social proof is rooted in psychology, playing on the idea that people are influenced by the actions and opinions of others, particularly when they arent. The post The Only Types of Social Proof That Sway Decision Making appeared first on The Daily Egg.
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SaaStr
APRIL 23, 2025
So recently we had a SaaS buying experience that led to a No that is very common but many dont realize is there, or at least is there that much: A SaaS Pricing Gap We went to buy Riverside, a podcasting tool, after years of being on Zoom. We wanted to move to Riverside, but needed to gain confidence it would work for us 100%. Plus, we already pay for Zoom.
Teamgate
APRIL 18, 2025
Explore essential CRM features that enhance sales collaboration, streamline workflows, and boost conversion rates for your sales team.
USIO
APRIL 22, 2025
Lets face it lending isnt just about approving loans anymore. Its about moving money faster, collecting payments smarter, staying compliant, and offering an experience that borrowers remember (for the right reasons). And if you’re still relying on outdated payment processes or cobbling together a patchwork of third-party vendors? You’re not just behindyoure bleeding time, revenue, and trust.
Clouded Judgement
APRIL 18, 2025
Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now The Hidden Value in the AI Application Layer The big headline in startup land this week: OpenAI is rumored to be acquiring Windsurf in a $3 billion deal. Windsurf (formerly known as Codeium) is a powerful coding assistant, similar to products from Cursor or GitHub copilot.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Tom Tunguz
APRIL 20, 2025
Two years ago I published an image of a rabbit on a fire truck to demonstrate how effective image generation was for blog posts. The conclusion at the time : the images were unusable. In 2025, the opposite is true - with one caveat. Prompt: Coupa & Thoma Bravo logos each in front of a cloud with a plus sign between them. 2023 2025 Two years has brought tremendous professionalism to new image.
SaaStr
APRIL 22, 2025
The Strong Outbound, Crappy Follow Up. It’s now new, but it’s accelerating with AI. It’s going to be a more and more common playbook in the Age of AI. Take last week. I got an incredible well timed, well written email from an agency about helping on production side of our podcast. And we do need help. I told them to do a test project, and if it went well, we’d just use them.
User Pilot
APRIL 17, 2025
When done right, mobile surveys receive up to 3x higher response rates than traditional web surveys. With 85% of adults keeping their smartphones within arm’s reach at all times, mobile surveys have become the most direct route to gathering authentic user feedback. But here’s the challenge: successful mobile surveys require a tailored playbook; what works on desktop can actively harm your mobile response rates.
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