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The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And today, I’m very excited to be the co-founder and CEO of G2 where we’re building the world’s leading marketplace for SaaS software. The situation is getting worse. Godard Abel | Co-Founder and CEO @ G2.
We are the world’s most complete and comprehensive instrumentation platform on the marketplace today, that is cloud-based, that is SaaS-based. And I think it’s especially true of SaaS companies, when you start to think about the fact that everything is a service. We didn’t ever have an on-prem solution.
Romain Huet : Of course, besides the brand I mentioned earlier like, Google, Apple and Facebook, and so on, a lot of marketplaces also like Uber and Airbnb they tend to think of themselves as platform because they have the buyers and the sellers connecting to each other. Let’s start with our five key steps.
The keys to great leadership [18:24]. So there already exists an app store or the Instabase Marketplace where these first-party apps, you can go online now, download an app for automatically processing bank statements or driving licenses or passports. And before I knew it, I just had unprecedented demand for the services.
The Significance of the Blue Ocean Strategy In an increasingly crowded marketplace, the blue ocean strategy offers companies the opportunity to break out of hypercompetitive red oceans. With globalization and advancing technology, products and services are becoming commoditized faster than ever. The results were remarkable.
The Significance of the Blue Ocean Strategy In an increasingly crowded marketplace, the blue ocean strategy offers companies the opportunity to break out of hypercompetitive red oceans. With globalization and advancing technology, products and services are becoming commoditized faster than ever. The results were remarkable.
Aaron : Well, also, as someone who went through this, especially like the 2000, 2001 times. Every retail shop was closed by 2000. Our monthly self-service churn went from like 3% to like 9%, right? We’re seeing that the marketplace is becoming like more and more noisy, right? We were wrong. Jason : Okay.
Wooden on Leadership. You don’t have to be subservient, forfeit your self-respect, or fake enthusiasm about your product or service. The Integrity Selling method has been around for decades and is adopted by more than 2000 companies including global organizations such Johnson & Johnson, IBM, and the Red Cross.
Finally, before YesWare, she was VP of Sales @ Engine Yard, where she tripled monthly recurring revenue, over the course of her 3+ year tenure, in 3 key leadership roles. Then, I started a company, which I sold in early 2000. Prior to SumoLogic, Bridget was VP of Sales @ YesWare where she increased MRR per rep by 450%.
What we try to do is this integration between two or three companies to be so flawless that for the customer seems like it’s only one application, but you are taking advantage of the best E-mail service, the best chat service, the best voice service. Now we go after a thousand seats, 2000 seats. Tiago Paiva: Yep.
I’ve been in software since the ’90s and for over 20 years, nearly that entire time, we’ve been talking about digital transformation, developing strategies, architecting new technologies, and moving beyond digitization to rethinking our businesses, our products, and our services in a way that’s optimized for a digital world.
In addition to his product leadership, Oji is the founder of Kernel Fund, an early-stage fund supporting startups across Africa. He writes about product, growth, and leadership at his newsletter Product Mind and is the author of the upcoming book Building Rocketships a guide for high-growth product teams.
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