From $800k to $274M in 4 Years - The Story of Ariba
Tom Tunguz
MAY 13, 2015
In particular, Ariba sold software to run RFPs, manage contracts with suppliers, analyze corporate spending and ensure financial compliance. In 2002, the company invested significantly in sales and marketing, but suffered a decline in revenue. At the outset, Ariba sustained very high gross margins, in the low 80 percent range.
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