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Why 2019 Is The Year Of Growth Engineering In SaaS

Hull

These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. In 2002, Aaron Ross's Predictable Revenue playbook from his time at Salesforce was published. Casey Winters Growth Advisor at Greylock. Dogpatch Advisors on building "relevance at scale" for sales enablement.