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The Case Against Budgets, Forecasts, and Performance Targets

Outseta

By Geoff Roberts 15 min read Forecasts, budgets, and performance targets; these activities have long been seen by business people as critical activities in the operation of companies of almost any size. Simply put, activities like budgeting and forecasting are not compatible with self management.

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SaaStr Podcasts for the Week with Domo and Gorgias — April 24, 2020

SaaStr

It started back in 2003, when I joined Omniture, which was an analytics company founded here in Utah. John Mellor: And that year, when I joined in 2003, Omniture did $8 million in revenue. I think it was 2011 when they did the annual analyst meeting, and they dropped their revenue forecast by $100 million. And the stock popped.

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