Tom Tunguz

SEPTEMBER 21, 2014

Tableau sells software the old-fashioned way, with perpetual licenses not subscriptions. To offset the mostly one-time payment from customers, Tableau employs a land-and-expand strategy. Founded in 2003, Tableau followed a more gradual revenue growth curve than the median SaaS company.

Benchmarks 100

Benchmarks SaaS Payments Metrics Scale 100

CustomerSuccessBox

JUNE 28, 2021

Net Promoter Score (NPS) was first developed in 2003 by Bain and Company and it measures the loyalty of customers to a company. If back in 2003 you’d ask me what are the chances that you’re going to recommend me, my friends, or my family on a scale of 1 to 10? Reduce churn. The closer to 100, the better it is.

Customer Success 52

Customer Success Scale Churn Trends 52

User Pilot

MARCH 23, 2022

NPS is a type of user survey developed in 2003 by Bain & Company. When you measure NPS regularly, you’ll be more positioned to prevent customer churn in real-time because you’ll see customer frustrations quickly. No doubt, some will churn along the way. What is a Net Promoter Score (NPS) survey?

Scale 98

Scale SaaS Software Review Benchmarks 98

Outseta

SEPTEMBER 11, 2017

In 2003 we realized that CMOs were really struggling with the auction-based nature of media buying in Search and we knew that was a math problem we could solve in a way that would tie directly to their business success. Soren: This was 2003, and I was working as Head of Business Development for a web engineering company in Boston.

Interviewing 40

Interviewing SaaS Payments Payments Technical Advisors 40

SaaStr

APRIL 24, 2020

It started back in 2003, when I joined Omniture, which was an analytics company founded here in Utah. John Mellor: And that year, when I joined in 2003, Omniture did $8 million in revenue. ” Clearly, Wall Street and the Adobe team knew the benefit of a subscription business model and the transition into SaaS.

Scale 239

Scale Leadership Technology Strategy 239