SaaStr

NOVEMBER 18, 2020

They learned the importance of sales tax compliance the hard way—when they had to pay millions in back taxes. When the company first began web app development and selling software-as-a-service in 2004, their business model wasn’t even called SaaS. It’s not hard to understand how Basecamp got this wrong.

New CTO 227

New CTO SaaS Sales CTO 227

SaaStr

MARCH 28, 2025

Regulatory compliance can be a moat, not just overhead Spending five years securing money transmitter licenses across 50 states created a significant barrier to entry that competitors can’t easily replicate. The compliance risk is significant,” Ren says. SMB customers. “I was frustrated,” Ren explains.

SMB 130

SMB Payments Payment Services SaaS Payments 130

OPEXEngine

NOVEMBER 22, 2022

Avalara provides tax compliance solutions for direct and indirect taxes. Contrast this success with that of Intuit, which launched the desktop app QuickBooks in 1998 and its online version in 2004 (before Xero launched). In 2010, athenahealth results showed a ~10,500 Average ARR and a revenue mix weighted toward subscription at 97%.

Business Model 52

Business Model Business SaaS Scale 52

SmartKarrot

JANUARY 25, 2022

Launched in 2004, Campaign Monitor is an email marketing platform catering to businesses of different sizes. Campaign Monitor offers a subscription-based pricing model. Culture Amp’s subscription plans are based on the number of users. They offer the service on a subscription basis. Headquarter: Melbourne, Australia.

SaaS Payments 10

SaaS Payments Payment Services Payment Methods Marketplace as a Service 10