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You’ll need to hire aggressively to get to the next level and continue that rapid growth. But what roles should you hire for, and what will your org chart look like at each stage? David’s first foray into SaaS was in 1999 when he joined a startup that would become PayPal, starting as the product leader and later as the COO.
The company started back in 2007, 2008. So much more of an inside sales mentality, hub-based selling, predominantly in North America, not really into strong relationship-based selling and the trust that he talked about. We hadn’t actually formally committed ourselves to having more of an enterprise sales organization.
So the first product we launched had an integration with PayPal that made it very easy for the event organizers to get all their ticket sales directly into their PayPalaccount as they were happening in real time. One thing we understood very quickly was that access to money for organizing an event is quite critical.
And we ended the day with an incredible combo of the hottest app at that time (and one of the hottest ever), Slack, who likely was around $30m ARR or so … and hadn’t yet added a sales team! I’m like, “Where can I talk to a sales rep?” Can you get to $100 million without a sales team, do you think?
The Atlassian Corporation has reached billions in revenue even without an enterprise sales team, all by creating user-friendly software development, team collaboration, project management tools including JIRA and Confluence. The ‘haven for programmers’ – GitHub has been providing its services through a SaaS model since 2008.
We looked at the world in 2008, 2009, and we said, “How come it’s almost impossible to connect two companies to do business, especially if they have complex business processes, but we can all connect as consumers on LinkedIn, Facebook, Twitter, every single day we want to do business? We really wanted to simplify supply chains.
In this episode, David Skok , General Partner @ Matrix Partners , uncovers the crucial step missing when it comes to finding product-market fit for B2B companies, how to set-up your sales team for success early on, and what metrics really matter when it comes to a payback period. Finding the right VP of Sales can be an especially hard task.
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