This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Challenges faced by startups during the SaaS installation phase (2000–2010) When you look at the first generation of successful “SaaS first” companies (Salesforce, Zendesk, Workday, Hubspot…), they had to overcome three main challenges to succeed: Market education Infrastructure UI/UX Market education. Infrastructure. Integration.
Exactly 10 years ago today—May 10, 2010—I slinked through office doors that opened to my first day of work at a “real job.” There’s an awful lot of nuance here and the devil is in the details. Musing after a decade spent building SaaS start-ups By Geoff Roberts 20 min read. My whole career, quite literally, lay in front of me.
Let’s start with probably the most familiar scenario - I was working at a tech company, with top tier venturecapital investors. Jason Fried and David Heinemeier Hansson, Co-founders of project management software company Basecamp , weighed in on this exact topic in their 2010 book Rework. Planning is guessing.
I’ve been in venturecapital for about 20 years, made my first SaaS investment about 18 years ago and have really been focused on this space for a long time. I work at a firm called Shasta Ventures. So in 2010 the expectation was to reach 86 million dollars in revenue by whatever that is, year five.
Nathan Collier I remember when that was happening because I was I was working at a company right around, you know, or 2010 around that time when that whole like making calls out of your computer tied to a CRM that was pretty new during I mean even I mean, that was after it had already been on the market. And we did this together.
And so when you think back to what was happening, when we start back in 2010, when we were working on this idea in 2009, we just saw there’s this huge shift going on, where we were going from a world from hardware and software that you owned to services in the cloud that you rented. And I remember like AWS was growing really quickly.
We organize all of the trending information in your field so you don't have to. Join 80,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content