Remove 2010 Remove Retention Remove Underperforming Technical Team
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Customer retention is the new conversion

Intercom, Inc.

The latest batch of billion-dollar companies are built on high customer retention. We developed all these tips and tricks that would help us optimize what happens when they land. This was around 2010. That whole idea is this concept of customer retention, and it’s the next frontier. Retention is the new conversion.

Retention 223
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Sean Ellis on charting a path toward sustainable growth

Intercom, Inc.

Today he’s the founder and CEO at GrowthHackers , whose software, community and annual conference help teams work together to drive breakout growth results for “must have” products and services. Adam: “Growth hacking” is a term you coined in 2010, but since then a lot of alternative definitions have sprung up.

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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

The second constituent there is the developer. Why do developers love SaaS products? Customer acquisition is basically how much do you spend in terms of sales people, sales team, and in terms of marketing to acquire a new customer. Low touch you’re gonna talk a lot about what we call customer success teams.

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HubSpot’s Michael Redbord on staying in touch with your customers as you scale

Intercom, Inc.

But as the business becomes more successful – and there are resources to build a support team – additional layers begin to separate executives from their customers. Since 2010, he’s helped the company grow to more than 40,000 customers and helped scale the support team to more than 500 employees to assist those users.

Scale 188
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Is Seed the new Series A? (Video + Transcript)

SaaStr

Since 2010 we’ve seen more startups, funds, and capital than ever before, but with this drastic increase, investors are seeing unexpected new trends reshaping the future of the industry. Emilie Maret | Fellowship Team @ The Family. Emilie Maret | Fellowship Team @ The Family. Want to see more content like this? Emilie : So, yes.

New CTO 182
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Using Product Led Growth as an Indicator for Investment w/OpenView Venture Partner, Ashley Smith (Video + Transcript)

SaaStr

At Twilio, I think my entire job there my first two years was throwing t-shirts at people, because everyone had a Twilio t-shirt I think in the developer community in 2010, and that was our marketing strategy. Its product drives the acquisition, retention and expansion. I have a team of people who work on numbers.

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Forget Support — Optimize for Full Funnel Customer Success

FastSpring

But the support team are responsible for first response times, for things like NPS, whereas what we’re responsible for is, ultimately, outcomes.” Product teams can better improve and develop products when customer success has helped identify what customers need. I had poison ivy really bad.