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Centralized HQs with all the perks and amenities “under one roof” have traditionally been used as recruiting tools to attract and retain top talent. And honestly, we’re limiting ourselves by proximity on recruiting a diverse best-in-class team. This will be a really strong indicator of retention and recruiting.
This was in 2012, and we were based in New York City. And in 2012, if you’ll remember, that was when they kicked all the Zuccotti Park protestors outta Zuccotti Park. But along the way we found that the tool that we’d built was really interesting to a lot of other developers. And so we did that a lot.
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