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Q&A with Maria Pergolino, Anthony Kennada, Aaron Ross and Jason Lemkin (Video + Transcript)

SaaStr

Aaron : 2016. Jason : 2016. And I remember being at that Dreamforce in 2009, which was awful. If something bad happens, you’re going to have to cut your burn, probably. There is one thing, I love this quote and it’s a little bit of a crude quote, not that it’s bad language-. Jason : All right.

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Everything You Need to Know About Freemium Pricing

OpenView Labs

I actually wrote about the phenomenon , which I called ‘The Slow Death of Freemium’, back in 2016. Freemium Model for SaaS – The Good, The Bad, and The In-between. For certain customer profiles or market segments, it may be necessary to combine freemium with a sales team. Key Metrics to Track for Converting Freemium to Paid.

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After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Outseta

In this post I’m going to share the most important lessons about growing a SaaS business that I learned at Buildium—collectively, these things had an awful lot to do with the company being valued so highly. I was managing a team of 15 and the company had grown to about 140 employees. How the hell does that happen? We mostly succeeded.

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

In 2016, Hubspot was still a scrappy player that had only recently IPO’d, with a market cap around $1B. Turns out a founding team of six MBAs creating a full suite of products sold solely to SMBs can become a multi-million dollar public company in nine years – and continue growing rapidly ($77.6 million in 2013 to $115.9

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10 Smart Ways To Build Your Email List 10x Faster

Teamgate

The average email open rate across all industries and devices in 2016 was 24.88% , a smashing figure compared to Facebook and Twitter performance. Which is an awfully bad news for marketers who need to keep their audience glued to their screens. Team up with influencers . Social proof. Image Source: Engadget.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Never believe that doubting yourself is a bad thing. That company only lasted another year before they were out of business, so it was a poor use of my energy, time, and being away from my family – a lesson I work to pass on to others new in roles today. Invest in your development internally and externally. Joyce Johnson.

Scale 135
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State of the Cloud 2019: Europa Edition with Alex Ferrara, Bessemer Venture Partners (Video + Transcript)

SaaStr

Before I joined the venture capital industry many years ago, I was a software developer, and I worked for a startup around the 2000 time period. Retail was mentioned twice, that’s it, and AWS was mentioned 78 times, so it’s probably not surprising that they’re doing this. I think it’s a really staggering stat.

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