Remove 2017 Remove Underperforming Technical Team Remove User Experience
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Building Resolution Bot: How to apply machine learning in product development

Intercom, Inc.

ML products also require us to manage relatively large technology risks – this is an area where, unlike in most other product development, technical limitations might render the entire design impossible. Resolution Bot is a product that automatically answers the repetitive questions faced by customer support teams.

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Rune Madsen on the intersection of user experience and design systems

Intercom, Inc.

In his 2017 keynote, “The User Experience of Design Systems” , designer, artist and educator Rune Madsen dissects not just the oft-celebrated rewards of systems, but also the inherent risks that broad ones bring to the table. The user experience of design systems. Can you walk us through that?

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The 3 Secret Ingredients for Scaling to $100M ARR with Bitly CEO and CPO

SaaStr

The three core areas to focus on are: Evolving your growth engine Building and solving for when to become a multi-product platform Investing in your people and team #1: Evolving Your Growth Engine Let’s start with some context for Bitly’s journey. You might have to rebuild your marketing team. Refine the user experience.

Scale 297
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Five Ways to Address Complexity In Your Product

Casey Accidental

Is the solution to ignore Scott’s warning and rely on network effects or some other deep switching costs to retain users? This isn’t a bad idea, and why companies like Facebook continued to grow despite adding more and more complexity over time. During this time though, Facebook users also flocked to Instagram, Snapchat, TikTok, et al.

Scale 139
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Gina Gotthilf on growing Duolingo to 200 million users

Intercom, Inc.

If users don’t stick around, they won’t learn and inevitably won’t share Duolingo with their friends. As VP of Marketing and Growth at Duolingo through 2017, improving retention was the top priority of Gina Gotthilf. In her five years there, she helped take Duolingo from 3 million users to more than 200 million.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. Without this foundation, your marketing stack can become a set of siloed tools that will bog your team down in complexity.

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Retention Marketing: How to Build a Retention Strategy that Works

User Pilot

In his blog, we’ll show you why profitability and growth depend on retention marketing; how to measure retention; how to reduce churn rate , and how to develop a strategy for keeping and growing your customers through the critical early stages and beyond. According to Mixpanel research from 2017, the cross-sectoral average rate was 20%.