SaaStr

JANUARY 14, 2020

They were telling me that what they were seeing in our motion, our go to market motion, what we were hearing from our customers, what we were hearing from our sales leaders didn’t sound like we were winning in the enterprise, and there was lots of evidence of that. As the CEO, I had to really listen. Where’s the skills gap?

B2B 173

B2B B2C Scale New CTO 173

User Pilot

MARCH 7, 2024

This could be explained by the fact that it was women, more often than men, who had to step down and work part-time to take care of stay-at-home children during the pandemic. It was an iPad interactive brochure and sales tool for sales centres. I run that company for 4 years (bootstrapped) and got acquired in 2019.

Technical Review 105

Technical Review CTO Coach Sales Hiring CTO Hire 105

Sales Hacker

JUNE 12, 2020

This video training was originally presented at the 2019 Sales Hacker Success Summit. How to overcome limited sales support. How to overcome limited sales support (06:15). ? All right guys, welcome to the Sales Hacker’s Success Summit presentation, How To Close The Enterprise When You Are Just A Startup.

Enterprise 82

Enterprise CTO Hire Startup Technical Cofounder 82

Intercom, Inc.

JANUARY 5, 2022

Evernote’s CTO on Your Biggest Security Worries From 3 to 300 Employees. It allows companies to prove their real-time security posture just about any day of the year, so it accelerates their sales cycles and security reviews. So we’re hiring across the board, all departments. Caught your interest?

Scale 211

Scale Software Review compliance Technical Review 211

Upscope

JANUARY 5, 2020

aprildunford - I think you’ll appreciate this video [link] — Brian Corcoran (@brianc13) November 17, 2019. It’s the underpinning of your go-to-market strategy and impacts everything from marketing to sales, to customer success and the product itself. Why positioning matters? Product positioning matters!

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

SaaStr

MARCH 3, 2020

Brendon introduces his playbook to hiring the first VP of Sales from his experiences as VP of Sales at LinkedIn, EchoSign, Talkdesk and more. Learn the dos and don’ts to make the correct hire the first time and not rush into hiring the wrong VP of Sales, which can cost the company months or even years.

Sales Hiring 233

Sales Hiring Sales Recruiting CTO Hire Scale 233

SaaStr

APRIL 22, 2019

Egnyte General Manager of EMEA Charles Lawson and Egynte SDR Lara Badanes break down how to build a pipeline with no brand and sometimes no market. When I first spoke to Charles about speaking at Europa he recalled a sales rep closing a deal with Redbull. 50 days to SaaStr Europa 2019. His next call? Monster Beverage.

CTO Hire 174

CTO Hire Scale Sales Hiring CTO 174

SaaStr

FEBRUARY 28, 2020

. * How does one know when we need to hire generalists vs specialists? Karl has been in every interview for every new hire for the first 6 years of the business, why? * Karl has been in every interview for every new hire for the first 6 years of the business, why? How does Karl structure the hiring process today?

Sales Hiring 241

Sales Hiring Scale CTO Hire CTO Coach 241

SaaStr

DECEMBER 13, 2019

This podcast is an excerpt from Karl’s session at SaaStr Europa 2019. And by business technology function I want to define that because sometimes there’s a overlap with the CTO from an engineering side. My advice is hire earlier rather than later. Harry Stebbings. Yousuf Khan. They’re like, do we really need one?

Technical Advisors 228

Technical Advisors Scale Technical Review Payment Solutions 228

SaaStr

JULY 30, 2018

At our inaugural SaaStr Europa last June, podcast host-with-the-most Harry Stebbings sat down with MuleSoft Founder and CTO Ross Mason to discuss the organization’s sales strategy, building a strong company culture, how to think about international expansion, and much more. Transcript: Harry Stebbings : All right, Ross.

Technical Advisors 233

Technical Advisors Scale Sales Hiring Sales Recruiting 233

SaaStr

MARCH 1, 2019

We’re doing it SaaStr Europa bigger and better in June 2019. And this is not just about something you do in a later stage, when you raise that $120,000,000 that PJ from Sherpa had done, but something you can do at the series A stage when you’re doing small hires to build out your team. The third one would be sales motion.

Outsourcing Services 114

Outsourcing Services Sales Hiring CTO Hire Technical Review 114

Sales Hacker

AUGUST 18, 2020

This week on the Sales Hacker podcast, we’ve got a fantastic episode for you. He even managed to help pivot the company from a programmatic transactional revenue model to a subscription model over the course of, not just the last three months during COVID, but over the course of the last few years. Sales enablement is easy.

Payment Features 117

Payment Features Subscription Scale Underperforming Technical Team 117

Hull

JANUARY 22, 2019

These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. In 2002, Aaron Ross's Predictable Revenue playbook from his time at Salesforce was published. It shared the repeatable process to operationalize sales, particularly sales development. It made sense then.

SaaS Payments 77

SaaS Payments Engineering Technical Advisors Payment Solutions 77

SaaStr

JANUARY 17, 2020

What other elements of the contract should startups really spend a lot of time focusing on? Julian Lemoine, Co-Founder, and CTO of Algolia will share his lessons learned on how to stay focused and innovative as you scale while also avoiding the innovation for innovation’s sake pitfalls. This episode is sponsored by Brex.

CTO Hire 173

CTO Hire compliance Scale Startup 173

SaaStr

JANUARY 10, 2020

Does Bob agree with the notion that channel sales have completely died in the world of SaaS? How does Bob think about when is the right time to hire a Head of Partnerships? Where do most startups go wrong both in hiring for partnerships and in the engagements themselves? Why is this? What are the drivers of its death?

Sales Hiring 162

Sales Hiring Outsourcing Services Scale CTO Hire 162

Sales Hacker

DECEMBER 10, 2024

Martin brings a wealth of experience in building and scaling sales teams, developing effective go-to-market strategies, and navigating the challenges of startup growth. 14:58) The evolution of Levelset’s sales motion and pricing strategy. (29:06) 29:06) The importance of sales playbooks and codifying the sales process. (35:30)

Scale 116

Scale Sales Hiring Scaling CTO Coach 116

SaaStr

JULY 19, 2019

Previously, Peter was also the CTO/CIO of CBS Interactive where he brought CBS into the cloud. At Sun, Peter was the CTO of the Liberty identity consortium that designed SAML 2. Why is it no longer to come into large enterprises with a small contract and expand? How has Peter found the transition from CTO to CEO this time?

VP of Engineering 160

VP of Engineering CTO Hire Technical Review Sales Hiring 160