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A Founder’s Guide to Building and Scaling Marketing Channels: Lessons from Datadog’s CMO and First Marketing Hire

SaaStr

Prior to Datadog, Alex held leadership positions at several high-growth SaaS companies and has a proven track record of building marketing engines that deliver consistent, measurable growth. And see everyone at SaaStr Annual 2025, May 13-15 in SF Bay!! He came to SaaStr Annual to share his top learnings scaling Datadog’s GTM.

Scale 247
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Forgot the SaaS Gloom and Doom on Social. ‘Just Build’ with SaaStr CEO and Founder Jason Lemkin

SaaStr

SaaStr founder and CEO Jason Lemkin shares his take on the current SaaS landscape midway through 2024 and what might be coming next in 2025 at the opener to this year’s SaaStr Europa. If B2C rebounded back in 2023, that means 2025 might be a little easier for a lot of folks in classic B2B. Just build. It’s a rocket ship.

CTO Hire 147
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GTM 128: The Death of Demos and Selling What Customers Actually Need with Fred Viet

Sales Hacker

With a background that includes leadership roles at AWS, Microsoft, and Lenovo, Fred brings a wealth of experience in building high-performing teams and driving revenue growth. New year, time to take back control – 2025 is the year of inbox zero. And I remember at AWS, suddenly there’s no margin.

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The 5-phase framework that grew Outreach from $0 to $230M ARR

Sales Hacker

This success was underpinned by five distinct phases of growth, each requiring a unique type of sales leader and leadership approach. New year, time to take back control – 2025 is the year of inbox zero!

Scale 109