The Daily Egg
MARCH 6, 2025
The way people consume content is changing. The traditional marketing funnel? Too rigid. The buyers journey? No longer linear. Searchers today loop between research and. The post How to Master Content Mapping [With Free Template] appeared first on The Daily Egg.
Tom Tunguz
MARCH 5, 2025
Imagine if every time you edited a document, the word processor forced you to retype everything that had been written before that edit. How expensive would that be for a company? This is exactly how data transformation works today. Each time a data engineer modifies some part of the data stack, the Cloud Data Warehouse & its transformation layer recalculates everything.
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SaaStr
MARCH 1, 2025
So there’s an uncomfortable truth that VCs don’t discuss outloud that often, but everyone has sort of accepted. Everyone resisted in 2022 and into 2023, but by 2024 they began to capitulate. That a lot of unicorns that hit $1B+ valuations in 2020-2021 … probably aren’t really unicorns anymore. How many? Over 60% haven’t raised funding since 2021 and likely never achieved the scale to do so, or have seen growth slow: Per Carta, a , : 374 of the original 616 pool ha
Tom Tunguz
MARCH 1, 2025
Which is the best business in AI at the moment? I analyzed Q4 revenue data from publicly traded companies across multiple sectorssoftware companies, consulting firms, and hardware manufacturers to determine which segment dominates the AI market. NVIDIA’s data center business dominated the field, generating $31b in Q4 revenue with impressive margins exceeding 70%.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Predictable Revenue
MARCH 5, 2025
You dont need the perfect product from day one to turn an idea into a business. You need constant validation, adaptation, and execution. The post The Role of Being Social in Customer Acquisition with Courtney Krstich appeared first on Predictable Revenue.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
SaaStr
FEBRUARY 28, 2025
We’re rolling out the next wave of speakers for 2025 SaaStr Annual, May 13-15 in SF Bay: Bill Staples, CEO, Gitlab Josh Reeves, CEO, Gusto Eddie Kim, CTO & Head of AI, Gusto Drew Houston, CEO, Dropbox Arvind Nithrakashyap, Co-Founder & CTO, Rubrik Sridhar Ramaswamy, CEO, Snowflake Jeremy Burton, CEO, Observe AI Jack Newton, CEO and Founder, Clio Yamini Ranjan, CEO, HubSpot Andrew Mason, CEO, Descript Garrett Langley, CEO, Flock Safety Alex Latraverse, CRO, Flock Safety Rob Giglio,
The Daily Egg
MARCH 5, 2025
Content syndication might sound like a buzzword, but it’s a game-changer for expanding content reach, increasing brand awareness, and driving targeted traffic. Traditionally, it involved. The post Content Syndication: What It Is, How It Works, and Where Its Headed Next appeared first on The Daily Egg.
Sales Hacker
MARCH 1, 2025
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.
The Moz Blog
MARCH 4, 2025
Is your content strategy falling flat?
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
SaaStr
MARCH 1, 2025
The last IPO of the 2020-2021 era was HashiCorp in December 2021. And it’s one of the first to be acquired! IBM just closed on its $6.4 Billion acquisition of HashiCorp. And CEO David McJannet came to SaaStr Annual a little ways back to share his top scaling learnings. CEO Dave McJannet shared his systemic approach to scaling companies through distinct growth phases.
Kellblog
MARCH 1, 2025
My marketing professor once said, The answer to every marketing question is, “It depends.” Thus, the important part is knowing on what. So, how do you calculate the cost/opportunity? Well, it depends! On what? On the specific question you’re trying to answer. When people ask about cost/opportunity, they usually have one of two things in mind: An efficiency question — e.g., how efficiently does marketing spend convert into sales opportunities (oppties)?
The Daily Egg
MARCH 4, 2025
Today, with the meteoric rise of large language models (LLMs), copywriting is advancing at an alarmingly rapid rate. Those who fail to keep up with. The post Top AI Copywriting Tools (Strengths and Weaknesses) appeared first on The Daily Egg.
Sales Hacker
MARCH 4, 2025
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Jessica Gilmartin has nearly 20 years of go-to-market leadership experience, most recently serving as both the Chief Revenue Officer and Chief Marketing Officer at Calendly. Prior to that, she led marketing teams at an impressive array of companies, including Asana, Honor, Google, and Microsoft.
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
The Moz Blog
MARCH 5, 2025
Description: Scaling content marketing with AI seems ideal until generic AI drafts fall short. Learn how to streamline content execution without sacrificing quality.
SaaStr
FEBRUARY 27, 2025
SaaStr is committed to having the most inclusive community in Cloud, SaaS and AI. We are proud that the 2018-2024 SaaStr Annuals have featured over 50% women and multicultural speakers at each event. We strive for the most representative attendee experiences possible, as well as expanding access to mentorship and venture capital firms and investors.
ChurnZero
FEBRUARY 28, 2025
This is a guest post by Jan Young,founder of Jan Young CX and StepUpXChange. You might be surprised to know that SaaS companies can learn a lot from their consumer subscription counterparts. I have spent over 20 years studying and working in the trenches of the membership economy, both with B2B and B2C organizations. There are certainly tactics that work best for specific groups: by industry (software vs hardware, or retail, or services, or healthcare, etc.) by size and stage (startup, closely h
The Daily Egg
MARCH 3, 2025
Your LinkedIn headline is the first introduction that a user gets to your page. This tells them who you are and what you do, so. The post How to Write an Impactful LinkedIn Headline (+ Examples) appeared first on The Daily Egg.
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For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
Inturact
MARCH 5, 2025
Series A is a critical growth phase for startups. You've proven your concept, secured significant funding, and now face the exciting challenge of scaling rapidly. But with this growth comes a critical question: how will you maintain exceptional customer experiences while handling an expanding customer base?
Nimble - Sales
MARCH 3, 2025
Were excited to announce a powerful new feature for Nimble users: Scheduled Send for Group Messages! Now, you can plan your bulk outreaches in advance, ensuring that your emails reach the right people at the right timewithout the need to The post Introducing Scheduled Sends for Nimbles Group Messages appeared first on Nimble Blog.
Kalungi
FEBRUARY 28, 2025
Many B2B SaaS founders waste months (or years) scaling too early, only to burn through cash without sustainable growth. The problem? They skipped product-market fit (PMF).
Adhere Creative
MARCH 2, 2025
The SEO Playbook Is OutdatedYet Most Companies Still Bet The Farm On It Gone are the days when you could crank out keyword-heavy blog posts and dominate search results. Yet, surprisingly, most B2B companies still operate as if this is the go-to strategy for reaching their audience.
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Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
Dubb
FEBRUARY 28, 2025
In today's digital landscape, capturing attention is crucial. With the overwhelming amount of content being created daily, standing out has never been more important. Whether youre trying to reach new customers, educate your audience, or improve conversions, video can be the game-changer you need. Video is one of the most powerful ways to make your The post Why Converting Text to Video is the Ultimate Engagement Strategy appeared first on Dubb Blog.
Inturact
FEBRUARY 28, 2025
If you're reading this, you're likely at that critical inflection point. Your Series A funding means you've proven you can sell, but your investors are already asking about your path to Series B.
Nimble - Sales
MARCH 4, 2025
Recruitment is a sales-driven process that involves nurturing potential candidates through various stages, much like a traditional sales funnel. In a competitive hiring market, recruiters must efficiently manage candidate relationships, streamline communication, and optimize their workflow. This is where a The post Best Recruitment Sales Funnel Examples appeared first on Nimble Blog.
Teamgate
FEBRUARY 27, 2025
Explore essential sales pipeline metrics to track for improved forecasting, team alignment, and revenue growth.
Speaker: David Warren and Kevin O'Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Adhere Creative
FEBRUARY 28, 2025
The Case Against One-Off Video Projects B2B marketers love the idea of using videobut theyre stuck in the wrong mindset. Most teams approach video like a one-time project rather than an ongoing strategy. The result? A never-ending cycle of expensive, one-off videos that fail to make a lasting impact.
User Pilot
MARCH 5, 2025
Customers who actively connect with your brand are more likely to stay loyal, spend more, and become advocates. But how do you track and strengthen these connections? That’s where customer engagement software comes in. The right platform will equip you with the tools to interact effectively, gather valuable feedback, and build lasting customer relationships.
Kalungi
FEBRUARY 28, 2025
Struggling to align your B2B SaaS sales and marketing funnel? Learn how to structure each funnel stage to drive predictable revenue growth.
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