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Sales and marketing 101 for startups: driving growth together

Chart Mogul

To grow your subscriber base, you need strong marketing and sales. Consistent outreach, targeted messaging, and a clear value proposition will drive customer acquisition and fuel your growth. Subscribers who will stick around, renew their subscriptions, and expand their usage over time are the most valuable customers in SaaS.

Scale 52
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In-House vs. Outsourced Sales: A Case for NOT Hiring SDRs

Sales Hacker

The SMB Decision: In-House vs. Outsourced Sales Development. As a high-growth SMB, your number-one focus is consistent sales. Customer acquisition drives revenue, and revenue becomes your means of growth. Without enough high-quality leads, your sales pipeline dries up fast. The Four Costs of In-House Sales Development.

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Salesforce vs HubSpot: CRM Titans Compared for 2025

How To Buy Saas

Over the past two decades, Salesforce has evolved from a sales CRM into a comprehensive platform spanning sales, service, marketing, e-commerce, and app development. Through numerous acquisitions (ExactTarget, Tableau, Slack, and more), Salesforce built an expansive ecosystem of cloud services. Thats the Service Cloud license.

Scale 52