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Google Analytics 4 offers advanced tools for understanding cross-platform customer behavior, aiding product differentiation and tailored offerings in a competitive market. Intercom enhances customer support for businesses of all sizes with automation, AI, and advanced tools for a seamless team and customer experience.
In-app engagement analytics This mobile analytics type helps you understand overall user engagement. It provides the necessary insights to refine appdesign, optimize user flows, and reduce churn. Aim to answer the following questions when tracking in-app engagement: Which screens do users spend the most time on?
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