User Pilot

JUNE 12, 2024

Create and maintain marketing collateral such as product guides , whitepapers, case studies, and demo videos to support sales and marketing efforts. Work closely with sales teams to develop sales enablement materials, training programs , and competitive battle cards.

Product Marketing 52

Product Marketing Management Marketing Sales Hiring 52

SaaStr

NOVEMBER 1, 2024

Most CMOs will be heads down wrapping up a year-end assessment and figuring out what to pitch for next year’s budgetary spend to drive revenue, all while navigating an ever-changing environment of inconsistent metrics, lower conversion rates, and a rapid rate of change with the adoption of AI in SaaS. AI is a big part of that.

Scale 290

Scale Sales Hiring Strategy Marketing 290

Sales Hacker

NOVEMBER 22, 2024

Feeling that AI FOMO? That’s why HG Insights created The Next Generation of Sales AI report — to calm the FOMO and help you bring AI to your GTM teams. It includes a breakdown of the Sales AI landscape, adoption of GenAI and Sales software across buyer groups. Product : HG Insights.

Sales Enablement 109

Sales Enablement Scale Sales Hiring Sales 109

Kellblog

JANUARY 29, 2025

AI will be a huge driver of the rebound, because of both the large VC investment it attracts and its ability to convert headcount budget into software budget (e.g., AI climbs the hype cycle. First, per Pitchbook , AI grabbed 36% of VC deal value in 2024 on its relentless upward march. AI-driven GTM efficiency.

Technical Review 79

Technical Review AI Search Software Review AI 79