TechEmpower SaaS

NOVEMBER 13, 2023

Now that AI is here to help, every textbox is an opportunity to help a customer through the challenge. TechEmpower can help In the era of LLMs and Generative AI, empty textboxes are a product mistake. Note how this version incorporates Mark’s feedback and descriptive keywords. In the pre-LLM era, an empty textbox was a tough challenge.

Generative AI 443

Generative AI Artificial Intelligence AI New CTO 443

Buffer Resources

SEPTEMBER 25, 2023

Ogilvy's Creative Director, David Raichman, called AI “ a force multiplier for creative expression,” and I couldn’t agree more. It is at these times AI steps in, rescuing me from the creative rut. It has also helped me double my social media content production.

Social Media 131

Social Media AI Search AI Artificial Intelligence 131

Buffer Resources

OCTOBER 15, 2024

We launched the AI Assistant in Buffer to help our users generate new content, repurpose existing posts, and develop endless new ideas. We set out to answer this question by uncovering our internal data on the average engagement rate of AI-assisted posts vs. non-AI-assisted posts. How is the content performing?

AI 122

AI Social Media Engagement Data 122

SaaStr

NOVEMBER 10, 2023

Adobe has been developing with AI in its tools for almost a decade. Creativity In The Enterprise: When you look at the impact of generative AI and realize workflow is getting reduced and, in some cases, eliminated, what does that mean for peoples’ careers? Social media teams. All of this is rapidly coming at us!

VP of Engineering 321

VP of Engineering AI Social Media Generative AI 321

SaaStr

FEBRUARY 26, 2024

Building off the popularity of our AI Day at last September’s SaaStr Annual , we’re bringing it back online this March on Wednesday, March 27th for a completely live, digital event that will bring the global SaaStr community together with the brightest innovators in Artificial Intelligence for a day of digital content.

AI 263

AI Artificial Intelligence Social Media Innovation 263

Buffer Resources

AUGUST 27, 2024

Whether using Zapier to keep things flowing between apps, Buffer to manage our social media like a breeze, or Notion to keep our projects on track, these tools have revolutionized the way we work. Social media interactions : Pay attention to what your followers are saying and asking.

Social Media 109

Social Media Systems Review AI Strategy 109

Buffer Resources

OCTOBER 17, 2023

Since then, we’ve seen AI used for all sorts of social media tasks. The problem is most AI tools aren’t built for social media. Which means these tools don’t understand the nuances of social. Buffer’s AI Assistant is not just smart. It’s social media smart.

Social Media 119

Social Media AI Growth Hacking ChatGPT 119

Buffer Resources

OCTOBER 2, 2024

They say comparison is the enemy of joy, but I’d argue comparison — when done right — can be one of the core ingredients of social media success. Here’s the thing: On social media, everyone is your competition. It can help you understand what makes your audience tick and what not to do.

Social Media 115

Social Media AI Search Benchmarks Software Review 115

Intercom, Inc.

FEBRUARY 22, 2019

From automated emails to visual search , AI allows companies to better support their customers at more touchpoints along their journey. AI chatbots use your existing information and resources, like FAQs or knowledge bases , to answer questions and offer help. These may be questions like “how do I add more users?”

AI Search 267

AI Search Artificial Intelligence AI Scale 267

Buffer Resources

OCTOBER 16, 2023

Get the need-to-know highlights from the social media industry that happened the week of October 9-13. Meta Creator Compensation for AI Chatbots Meta is investing heavily in creators , with a whopping $5 million deal for a top creator’s contribution to AI chatbots.

Social Media 122

Social Media Payments AI Search AI 122

Buffer Resources

SEPTEMBER 26, 2024

Social media changes more rapidly than the weather in the mountains. There’s a new feature, a unique best practice, or even a new social media site just around the corner. Plenty of newsletters provide social media platform updates, and others offer advice on social media success.

Social Media 118

Social Media Marketing Interviewing Leadership 118

Buffer Resources

APRIL 22, 2024

Enter social media. The social media challenge for solopreneurs Even those with limited social media experience understand that neglecting this marketing channel is a missed opportunity for sales and growth. Instead, cast your net wide within the world of text-based social platforms.

Social Media 123

Social Media Scale Growth Hacking Headcount 123

Buffer Resources

MARCH 7, 2024

These days, B2B companies are taking a social-first approach to distributing their reports, irrespective of their audience. In this guide, we’ll explain why social media channels are perfect for B2B report distribution and break down examples of distribution done well. With social media, that’s not the case. 

Social Media 130

Social Media Sales Recruiting Merchant Services AI Search 130

Buffer Resources

JANUARY 24, 2024

This intel can be invaluable in shaping your own social media strategy and ensuring your content stands out. Why create a social media swipe file? Whether you're writing copy, designing visuals, or crafting social media posts, it provides examples and ideas that can spark creativity and help refine your own work.

Social Media 136

Social Media AI Search Systems Review Innovation 136

Buffer Resources

JANUARY 24, 2024

This intel can be invaluable in shaping your own social media strategy and ensuring your content stands out. Why create a social media swipe file? Whether you're writing copy, designing visuals, or crafting social media posts, it provides examples and ideas that can spark creativity and help refine your own work.

Social Media 136

Social Media AI Search Systems Review Innovation 136

Buffer Resources

DECEMBER 4, 2023

And — having spent many years managing various social media platforms in marketing and media — I’ve learned the hard way that this is one area where you absolutely cannot wing it.   You need a social media content calendar. Especially if you’re managing multiple channels. 

Social Media 137

Social Media Technical Advisors Strategy AI 137

Buffer Resources

NOVEMBER 29, 2023

Social media had a pretty interesting year, from the rise of the creator economy to the constant addition of new features and the dozens of X alternatives that came and went. In the past year, we’ve seen explosive innovation and interest in AI, especially in creative work. We predicted a lot of it but not all of it.

Social Media 130

Social Media AI Search ChatGPT Technical Review 130

Tom Tunguz

SEPTEMBER 20, 2023

Fine-tuning may top the conversations in social media, but not many have launched fine-tuned models into production. Many remain in testing & are working to develop quality scores for LLM performance before launch. The state of the art is using “vibes” ; how much better did the model feel?

Artificial Intelligence 286

Artificial Intelligence AI Social Media Application Development 286

Buffer Resources

SEPTEMBER 2, 2024

On any given day, you're creating social media posts, repurposing existing content, staying on top of trends across platforms, reviewing your analytics for social media reporting, and so much more. Luckily, there are plenty of social media management tools to take some of the tasks off your to-do list.

Social Media 111

Social Media Management Software Review Pricing 111

Buffer Resources

JANUARY 22, 2024

But something about 2024 makes me think it stands poised to redefine the social media landscape and the creator economy.  So, in this article, join me in exploring five themes for social media in 2024 through the lens of industry experts, unraveling their predictions and the reasons behind them.

Social Media 139

Social Media Entertainment Trends Branding 139

Buffer Resources

JANUARY 22, 2024

But something about 2024 makes me think it stands poised to redefine the social media landscape and the creator economy.  So, in this article, join me in exploring five themes for social media in 2024 through the lens of industry experts, unraveling their predictions and the reasons behind them.

Social Media 139

Social Media Entertainment Trends Branding 139

Buffer Resources

OCTOBER 16, 2023

Thanks to ever-changing social media algorithms and the ever-growing list of platforms that make them, it’s easier than ever to become a creator. A content pillar is a key theme or topic you want to focus on in your content and become known to your audience on social media. What is a content pillar?

Social Media 138

Social Media Venture Capital AI Search Banking 138

Buffer Resources

OCTOBER 2, 2023

Get the need-to-know highlights from the social media industry that happened the week of September 25-28. Mark Zuckerberg introduced Meta AI , a new assistant that facilitates interactions across WhatsApp, Messenger, Instagram DMs, and soon, Quest 3. Here's a breakdown of the key updates and what they mean for you.

Social Media 118

Social Media AI Search AI ChatGPT 118

Buffer Resources

JULY 22, 2024

Paid advertising on social media is an immediate way to boost the reach of your content — particularly when it comes to a power platform like Facebook. With over 3 billion monthly active users , it's little wonder that Facebook is the most popular social media platform for running ads.

Payment Methods 112

Payment Methods AI Search Advertising Social Media 112

Tom Tunguz

AUGUST 8, 2019

AI or Machine Learning is a new technology that will benefit nearly every type of sector and we’re still in the very earliest innings. Eight years ago, there were nearly zero AI startups seeded. Social Media - Facebook went public in 2012. Two years later, founders no longer started companies in social media.

Artificial Intelligence 280

Artificial Intelligence Startup Blockchain Social Media 280

Buffer Resources

MARCH 4, 2024

Social media marketing is one of the most intense jobs out there, with the world constantly changing around you.   Productivity tools can be a game-changer if you are a social media marketing professional. Using a notes app as a social media marketer means you have a solid place to brainstorm and organize thoughts. 

Social Media 119

Social Media Marketing Payment Features Communication 119

Buffer Resources

OCTOBER 23, 2023

Get the need-to-know highlights from the social media industry that happened the week of October 16-20. Instagram Data Portability Users can now transfer their Instagram media to Google Photos and other services, enhancing data management across apps. Use this feature to secure and manage your digital assets efficiently.

Social Media 118

Social Media Payments Payment Services Payment Methods 118

Buffer Resources

APRIL 18, 2024

Some influence web design, some make their way onto packaging, and others become a staple for social media branding. In order to stay ahead of the curve, savvy business owners are constantly on the lookout for ways to keep their social media branding fresh, engaging, and relevant. One powerful strategy?

Social Media 126

Social Media Branding Trends Innovation 126

Buffer Resources

MARCH 30, 2023

Question: I’ve been noticing that many of the TikToks and Reels I watch are part of an ongoing social media series. An easy way to generate more content revolving around these very ideas is by creating a social media series. What exactly is a social media series? How can I start one myself?

Social Media 125

Social Media AI Search Artificial Intelligence AI 125

SaaStr

JANUARY 7, 2024

This last year I started used Zoom’s AI companion for summarizing meetings and highlighting next steps easily and it’s been a great tool. I think more companies should be using Bambu , Sprout Social’s advocacy platform. Bambu makes social media accessible and easy for anyone across teams. for viewing demo videos. #2.

Social Media 312

Social Media AI Technology Branding 312

Buffer Resources

MAY 30, 2023

Social media management tools are a game-changer for those looking to post consistently, but not all tools are created equal. 6) Artificial Intelligence Later only offers AI support for Instagram captions, while Buffer offers AI support for every channel. Setting up Buffer takes just three clicks.

Social Media 112

Social Media Artificial Intelligence Management Technical Review 112

Buffer Resources

DECEMBER 11, 2024

Epidemic Sound makes it easy to repurpose your content on multiple channels because it bundles all the legal rights you’ll need into one primary license that works across all social media platforms. And AI editing makes customizing your track a breeze. Significant savings are available for an annual subscription.

Payments 21

Payments Social Media Payment Features Payment Methods 21

Buffer Resources

JULY 3, 2023

Social media management tools are essential for businesses, entrepreneurs, and creators looking to grow their social media presence and reach more people. In this blog, we'll compare Buffer and Sprout Social to help you decide which tool is the best fit for your needs. What social media profiles can I connect?

Social Media 113

Social Media Technical Review Management AI 113

SaaStr

FEBRUARY 16, 2024

Reaching social media, tech press, and blog posts you’d think everything was about efficiency. But there are just enough of those, especially in the AI Boom of 2023-2024+, that a subset of venture-backed startups are still running the Grow, Grow, Grow playbook. With no more funding coming, and growth way down.

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Startup Social Media AI Cloud 320

Tom Tunguz

JANUARY 12, 2023

Plus, images garner more interest across social media. I wondered how the current wave of generative AI image makers like Midjourney, Dall-E, & Stable Diffusion would fare creating images for a few of my posts. I’d like to have a hero image atop each blog post. Here are the results.

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B2B AI Social Media Generative AI 200

Buffer Resources

JUNE 19, 2023

There’s been much ado about AI lately, especially since ChatGPT was released to the public in November 2022. Since then, we’ve seen an influx of thoughts and tools around the topic and the use of AI. Spending time with the different tools powered by AI has allowed us to define our boundaries better.

AI 143

AI Social Media ChatGPT Interviewing 143

SaaStr

AUGUST 27, 2024

They used this metadata, enhanced it with AI, and had medical professionals edit it. Have people use AI to write the content, improve it using their expertise so it’s better than anything else, and layer in graphics and great design. Cool things happen with programmatic SEO and AI. How do you do this?

Scale 290

Scale AI Search Sales Hiring Social Media 290