AWS B2B Marketplace as a Service 
Sales Hacker
MARCH 29, 2021
As a result, more products are being discovered and sold through online marketplaces, like the Salesforce AppExchange and the AWS Marketplace. An ecosystem of related products and channel partners exist around every B2B product. Examples of partner-to-partner marketplaces: MeasureMatch , PartnerStack.
OpenView Labs
JANUARY 24, 2022
Just like over the last decade, and even more pointedly in the last two years where we’ve seen most purchases in our consumer lives go online; B2B transactions are undergoing that same transformation. . So, it’s no wonder that it has been a massive year in the Cloud Marketplace business.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
OpenView Labs
DECEMBER 15, 2020
Now—a happy consequence—cloud marketplaces are on a similar trajectory of growth and have opened up a powerful go-to-market channel for sellers that you probably haven’t heard of yet. Not to mention 73% of B2B buyers prefer the convenience of digital buying through ecommerce, web direct or marketplaces (more on that later). .
SaaStr
JUNE 3, 2020
The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And today, I’m very excited to be the co-founder and CEO of G2 where we’re building the world’s leading marketplace for SaaS software. The situation is getting worse. Godard Abel | Co-Founder and CEO @ G2.
Intercom, Inc.
AUGUST 1, 2019
It depends on the industry, but Brex has had huge success by acting bigger than they are – particularly in the B2B space, where people are looking for signals that your product is going to be supported for years in the future. But for B2B marketing, it’s super valuable. In the consumer space, it’s a little bit different.
Sales Hacker
JUNE 20, 2022
This is an awful place from which to make decisions. In a recession, there will be a lot of “noise” in the media and marketplace. Recessions are times when you must have an elevated view of yourself and the value of your products and services. Emotions matter more than logic and reason in a B2B buying process.
Chart Mogul
JUNE 23, 2022
In the SaaS world, that means the consumer-facing apps & marketplace SaaS have a tougher time ahead. B2B is in a similar bind — a conservative spending approach and a tougher financing environment will affect SaaS spending as well, meaning that we might see things get worse before they get better.
Expert insights. Personalized for you.
113 
Let's personalize your content