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Run Less Software

Intercom, Inc.

are making it easier and faster for software developers to develop complex software applications atop this infrastructure. What took you months to ideate, design and develop can now be copied in days or weeks thanks to these new tools. Frameworks like Ruby on Rails, Node, Angular, Ember, React etc. Google, Microsoft, Apple).

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SaaStr Podcast #394 with Sunil Dhaliwal and Jason Lemkin

SaaStr

What about, as someone who’s gone from your own solo GP fund in 2012 to a team, how does a founder think about a new partner? I actually think they’re getting done with less diligence, not no diligence, but you don’t have the four weeks of in-person meetings, they’re getting done in days.

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Using Product Led Growth as an Indicator for Investment w/OpenView Venture Partner, Ashley Smith (Video + Transcript)

SaaStr

Parse was a mobile app platform that got acquired by Facebook. At Twilio, I think my entire job there my first two years was throwing t-shirts at people, because everyone had a Twilio t-shirt I think in the developer community in 2010, and that was our marketing strategy. I have a team of people who work on numbers.

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CAC Payback Basics: What It Is, How to Calculate It and Why It Matters

OpenView Labs

This includes expenses like ad spend, creative development, and commissions along with more substantial overhead expenses such as salaries and rent. While CAC is accepted as a cost of doing business, it should not be a blank check for your sales & marketing team. This may include optimizing your mobile experience or signup flow.

Scale 40
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SaaStr Podcasts for the Week: May 3, 2019

SaaStr

Episode 229: Manny Medina is the Founder & CEO @ Outreach, the market leading sales engagement platform that turns your team into a revenue-driving machine. In Today’s Episode We Discuss: * How Manny made his way to found the leader in sales engagement from product management at Amazon and Business Development @ Microsoft? *