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In this new SaaStr series called “What’s new at…,” Jason Lemkin chats with WorkOS CEO and founder Michael Grinich about what it takes to be Enterpriseready in SaaS, building vs. buying, and who the stakeholders are in a B2D motion. They offer all the features you need to sell to Enterprise customers.
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You likely made time-to-market trade-offs to speed up your roadmap. Now may be the time to turn your eyes to the enterprisereadiness horizon. Here are seven things enterprise SaaS customers look for. #1 Nothing scares an enterprise customer like security risk. How do you respond? Read more here. #6
We help B2B SaaS marketers turn organic search into a source of repeatable revenue through software and coaching. The platform automates the provisioning of your application to the cloud (AWS, GCP, Azure), integrating cloud ops, DevOps, and security/compliance with 24×7 monitoring and support.
As a startup, you’re doing a million things at once: building a product, answering customer tickets, developing a sales playbook, trying out different marketing hacks, and keeping the lights on. That is, until you’ve got a major enterprise deal close to the finish line. Deal: closed-lost. 5 – Configure Your Infrastructure.
In the cloud, AWS, Azure, & GCP have created about as much market cap as all the top 100 B2B & B2C publics built on cloud (Netflix, ServiceNow, AirBnb, etc). Market : how to compete with incumbents? Enterprisereadiness will be an essential : ensuring buyers are safe from legal & compliance risks.
This way, the more customers you have, the more investment you can make in marketing, promotion, and improving customer relations. We will see later that the technologies integrated into AWS allow this difficulty to be quickly resolved. How to Build a Multi-tenant SaaS Application on AWS? Organize Your Databases with DynamoDB.
Make every decision based on whether the outcome helps to improve the product, get it to market faster and deliver it for a lower cost. The competitive advantage comes from the fact that enterprises of all sizes want to see enterprise-ready software. Fail often, fail fast. There is no wrong answer to this riddle.
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