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What is the Go-to-Market Strategy for AI Products? by Maja Voje

User Pilot

A GTM strategy offers several benefits, including clear positioning , targeted marketing, and efficient resource allocation. Building a go-to-market plan involves several steps, such as conducting market research, defining the unique value proposition and messaging, and selecting a pricing strategy and marketing and sales channels.

AI Search 105
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First-party Data: Benefits, Types, Collection Methods & Use Cases

User Pilot

Customer interviews : Schedule one-on-one or group interviews to gather more in-depth feedback. User interviews are effective because they allow customers to express themselves more openly and elaborately than they might in an in-app survey. Interview in-app invitation generated with Userpilot. Userpilot chat support.

Data 105
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PODCAST 129: The Keys to Building and Scaling a Company from Scratch with Vishal Sunak

Sales Hacker

Now, without further ado, let’s listen to this interview with Vishal Sunak. Sam Jacobs: As you were doing market research and focus grouping, and talking to general counsels, did you hear a piece of feedback or a direction for the product that you hadn’t anticipated that is now maybe fundamental? Check them out.

Scale 120
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How to Become a Product Specialist [+Tools and Resources]

User Pilot

Also, it’s a good idea to gain professional experience in an entry-level marketing or sales role. For instance, you can pursue an internship in market research or work as a sales rep. Also, it’s a good idea to gain professional experience in an entry-level marketing or sales role.

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Global Marketing Strategies for SaaS and Software

FastSpring

Since Michael founded the firm in 2004, it has grown to over 30 offices worldwide, and they’ve worked with Intel, AWS, and Salesforce, among many other well-known brands. Needless to say, Michael knows a thing or two about helping software and big tech manage their global marketing presence. You can test demand and interest that way.