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GTM 128: The Death of Demos and Selling What Customers Actually Need with Fred Viet

Sales Hacker

With a background that includes leadership roles at AWS, Microsoft, and Lenovo, Fred brings a wealth of experience in building high-performing teams and driving revenue growth. It helps me and the team be so much more productive. And this year I came back to work and had so many emails in my inbox the number was scary.

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

Turns out a founding team of six MBAs creating a full suite of products sold solely to SMBs can become a multi-million dollar public company in nine years – and continue growing rapidly ($77.6 Dharmesh : …said, “This is a very bad idea. million in 2013 to $115.9 million in 2014.). I said, “Holy crap.

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How Top Sales Leaders are Adjusting their Sales Process (Video + Transcript)

SaaStr

She manages a huge global team. It has a portion of its revenue that’s very sensitive to the economy and a lot of startups in the customer base, good and bad, right? Sam will have a lot of interesting perspectives on how he manages his team through these times. Four, people in the sale? Jason Lemkin: None.

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5 Effective Things We Did to Move Upmarket and Built Pipeline with Mapistry (Video + Transcript)

SaaStr

Lots of us fantasize about moving upmarket, but are unsure of how to get started, is it just a matter of hiring a team of SDRs and getting them to hit the phones? So as Lauren sort of alluded to, we started by focusing on SMB’s. Today we’ll be talking about five ways to effectively move up market.

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Q&A with Maria Pergolino, Anthony Kennada, Aaron Ross and Jason Lemkin (Video + Transcript)

SaaStr

And I remember being at that Dreamforce in 2009, which was awful. If something bad happens, you’re going to have to cut your burn, probably. There is one thing, I love this quote and it’s a little bit of a crude quote, not that it’s bad language-. What do you do with that lightly toxic person on your team?

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PODCAST 178: Why SDRs Should Report to Marketing with Amy Frampton

Sales Hacker

Who sales development should report to (spoiler: it’s marketing). Who should sales development report to? [15:20]. We talk about the history of marketing, who sales development should report to, all of it. I have about 140 folks and that includes the sales development reps. powered by Sounder. What You’ll Learn.

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When Does Open Source Make Sense for a Business?

OpenView Labs

Many companies are strategic consumers of open-source software as a means to reduce the burden on their software engineering team to build everything from the ground up. The answer likely depends on your market segmentation, as freemium may ease adoption friction for SMB/mid-market companies.