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Selling to developers and technical audiences requires a different approach than traditional B2B SaaS sales. As software continues to “eat the world” (as Marc Andreessen famously predicted), developers have gained significant influence in purchasing decisions. They know you’re selling them a product.
Just how big is the current web3 B2B SaaS total addressable market (TAM)? That implies the web3 B2B software TAM is roughly $231m in 2022 & $75m excluding Ethereum, which comprises roughly 60% of the revenue. 44% of these companies produced less than $0.5m. But a nascent mid-market does exist : 41 companies produced between $5-25m.
5 Things That Are Working and 5 Things That Arent in B2B SaaS AI with Ironclad’s CEO and a16z #2. What It Really Takes to Sell To Developers and Engineers with Komodor CRO Jim Hunnewell #3. How To Perfectly Pitch Your Seed Stage Startup With Y Combinator’s Michael Seibel #4.
Many of the early break out leaders in AI for B2B and otherwise have been “small but mighty teams” Honestly we’d all love it if that scaled. But what if your competitor gets the same gains, and then goes around and reinvests that output into even more great developers? So that 30 person, $100m ARR AI B2B start-up?
The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back? While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems.
On the surface, B2B and B2C marketing may seem to be worlds apart. As open-source and developer-led companies become increasingly visible, important, and massive, we should draw the parallel between developer marketing and consumer marketing. First, developer marketing is influencer and brand-driven. Same for B2D.
Learn what makes business to business sales (B2B sales) distinct from B2C, how to maximize your business sales process, and make the most of industry trends. The post What is B2B sales? appeared first on Predictable Revenue.
Okta’s VP of Engineering, Monica Bajaj, and Senior Director of Platform Product Marketing, Priya Ramamurthi, share Okta’s playbook to PLG, developer experience, and Enterprise ARR. How do you build a stellar developer experience and continue to scale when the user base skyrockets overnight? Most software developers are skeptical.
The post Cold Calling Scripts to Maximize B2B Sales appeared first on Predictable Revenue. These cold call script templates will help you craft an outbound sales conversation that feels natural, engages prospects, and wins more sales.
This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.
Key points about SaaStr Annual : Focus on SaaS: Primarily focused on all aspects of SaaS business including sales, marketing, product development, and customer success. The event is known for its focused content on SaaS growth strategies, metrics, and best practices, making it particularly valuable for B2B SaaS companies.
Michael Gaudet joins the Predictable Revenue podcast to discuss the best B2B growth channels for $50k+ CAC levels and how to use them to drive pipeline revenue. The post B2B Growth Channels Available for Each CAC Level Part 3 appeared first on Predictable Revenue.
Cloudinary VP of Developer Experience Sanjay Sarathy shares his journey to more than $100M and the lessons he learned along the way for building a PLG motion and an Enterprise sales motion. It was founded by three developers who owned a consulting firm previously, helping startups come to market. It wasn’t the focus.
What’s Changing in Sales: The AI Revolution is Here — and Coming Fast After analyzing 139,000+ conversations through SaaStr’s New AI, it’s now clear from the data: AI is about to fundamentally transform B2B sales. In B2B, the transformation will eliminate the frustrating experience of being bounced between departments.
Nurturing leads through your sales funnel is a daunting task for many business development teams, especially at the scale required to achieve lofty growth goals. That’s why we’ve gathered some of the best go-to-market plays from our own B2B sales and marketing pros and packaged them here for you.
With 17 years of venture capital experience, Ethan began his career in consumer investing before pivoting to B2B, where he developed particular expertise in developer platforms and B2B software.
The event is strategically designed to facilitate 1000s of meaningful connections through 1000+ on-site “Who Do You Want To Meet” dedicated 1-on-1s for B2B founders and execs (no service providers, sorry!) VIP Networking app for B2B founders and execs attending (no service providers, sorry!)
PST, Bo Borland, founder, and CEO of playbuilt, shares four steps for creating repeatable success at every stage of growth, specifically in B2B Enterprise. Let’s look at Borland’s approach to aligning and executing B2B team selling motions for a rinse-and-repeat process for growth. Mapping 9-box to the buyer’s journey and team roles.
Michael Gaudet joins the Predictable Revenue podcast to discuss the best B2B growth channels for different CAC levels and how to use them to drive pipeline revenue. The post B2B Growth Channels Available for Each CAC Level Part 1 appeared first on Predictable Revenue.
However, ABM practitioners have evolved the strategy from development to implementation. ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy. Analysts and professionals alike tend to argue that account based marketing (ABM) is not new.
B2B web3 companies will need to manage their treasuries from the very first few customer contracts because there are consequential questions to answer from day one. Abroad, the story differs. When a startup sells software to users outside their home country and receives payment in foreign currencies, they must manage foreign-exchange risk.
Their product is generating an impressive 45% of developers’ code on average. Beyond their code assistant, they’ve developed Windsurf AI, an agentic IDE allowing non-technical users to build applications – accelerating productivity even further.
So at SaaStr Annual, Dave Kellogg did a great deep dive on “5 Things Every B2B CEO Needs to Know about Marketing” In the Age of AI it’s even more true today, so I wanted to update our SaaStr take-aways from the deep dive. You founded a product company, but you’re running a distribution business.
This represents an under-recognized opportunity for B2B AI startups focusing on compliance, risk management, and administrative controls. The Governance Opportunity Many organizations are testing AI infrastructure that lacks governance controls. Large enterprises have an immediate need for governance solutions to handle AI at scale.
Will your B2B sales rep training program result in long-lasting sales performance improvement? Download this whitepaper – Training Reinforcement - Critical For B2B Sales Reps – to learn how to strategically develop your B2B sales training reinforcement and maximize sales rep behavior change (and your ROI).
Learn why more and more B2B companies are choosing to outsource their sales development reps (SDRs) to grow outbound sales faster. The post Why Are B2B Companies Choosing SDR Outsourcing in 2022? appeared first on Predictable Revenue.
The most common examples of successful CRO tactics provided at many conferences tend to focus on B2C ecommerce, but what are the proven winning tactics you can use in your B2B CRO strategy? In this episode of Growth Stage, we interview Sahil Patel of Spiralyze about his thoughts on: Special considerations for B2B CRO. Jump to video.
We don’t have to look far to find examples of B2B SaaS companies that have found traction using a self-service or product-led motion. Are you still making assumptions about your B2B go-to-market motion — assumptions that ignore B2C selling methods — that are limiting your growth potential? How B2B and B2C Are Converging.
Cold calling scripts approved by the most successful and reputable B2B sales leaders and practitioners in the sales development industry. The post The 4 Cold Call Scripts That Actually Book Meetings appeared first on Predictable Revenue.
After reading, you’ll gain insight into the following components: How to develop a framework for analyzing a vendor’s contact and account data. Key tactics for assessing the completeness, coverage, and consistency of B2B data. Critical integrations that fit directly into your sales processes and workflows.
Extensive B2C and B2B Selling Features Sell in all the ways that customers want to buy. We support these flexible selling models and options with both best-in-class self-serve checkout functionality and localized, custom B2B quotes and invoicing.
About this series: fs Builds features developer-built projects showing step-by-step examples, code snippets, and advice on how to approach building with FastSpring. The post fsBuilds: Automate B2B Quotes & Payments by Integrating Salesforce and FastSpring (Video) appeared first on FastSpring.
And in just the last few months, we’re seeing Einstein Copilot develop higher levels of capability. It’s just not clear bolting on AI is accelerating anyone in classic B2B SaaS oper se. It’s not clear that’s disruptive in B2B. Here’s the thing. You can’t fight it. Not clear at all.
Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question. Interview them.
Speaker: Daniel Elizalde - Product Executive and Advisor
Launching successful products requires a rare combination of market understanding, iterative development, and a lot of luck. Unfortunately, most B2B companies go through the innovation journey using abstract terms and intangible metrics, such as “trying to reach product market fit.”
“Doubling Down” is a new SaaStr series where we hear from top B2B SaaS investors on their most recent activities and takes on the current market. One highlight is Chain, a company I invested in at Visa that ended up working with us to create an entirely new product line now known as Visa B2B Connect. Check that out here.
You iterate and develop your products according to your customers’ needs, which first requires you to listen to them. Building a great product and a customer support team to match its quality, both lead to the development of trust between your company and its customers. Focus on B2B and B2C. Profitability is power.
Our world is hyper-connected and data-driven, leading B2B companies are turning to technology to gain deeper insights into client needs and to deliver more proactive, tailored experiences. This technology is elevating B2B relationships, enabling companies to build lasting, profitable partnerships with a focus on both retention and expansion.
Speed and Adaptability Will Define the B2B SaaS Winners in the Generative AI (R)evolution Smaller species tend to have shorter lifespans and faster reproductive cycles and can therefore adapt much faster to changes in the environment. 2) Developing AI features doesn’t require a complete rebuild. Hope to see you there !
Security: Look for PCI-DSS compliance and other security measures to protect sensitive data Support : Ensure the organization provides ongoing developer support and merchant support. Resources: The availability of your development team and their familiarity with the payment processor’s API can impact the timeline.
The core product is very B2C, but the upgrade to paid has very SMB B2B metrics, and 80% of the revenue is subscription based. Everything is aggressively A/B tested, including new product development. A/B testing can be harder in lower volume B2B products, but it’s a reminder we all need to do more of it.
But for most B2B companies, your API, your partner programs, and the like are extensions. Partner ecosystems can take a long time to develop direct revenue, but they can more quickly accelerate market position, enhance the value of your product, and enable joint selling and marketing. Your API.
At Maxio , we help B2B SaaS companies unlock their next stage of growth. Our financial operations platform is designed to meet the unique financial challenges of B2B SaaS, including billing, subscription management, revenue and expense recognition, and SaaS analytics. Get the Best B2B Data Available with SalesIntel.
The post B2B Growth Channels for Different CAC Levels Part 2 appeared first on Predictable Revenue. Michael Gaudet joins the Predictable Revenue podcast to discuss the best sales growth channels for $10-50k CAC levels and how to use them to drive pipeline revenue.
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