Remove B2B Remove Innovation Remove Underperforming Technical Team
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Product Judgment: How some people can repeatedly create product success

Intercom, Inc.

I hope this post allows people and teams to safely talk about Product Judgment. If you ever had to face a Manager, Director or Exec as they make bad product decisions and you’re struggling to persuade them otherwise, this post will help you. It takes years to build, and therefore ranges from very weak to very strong.

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The Future of AI in Sales with Gong’s CEO and Co-Founder Amit Bendov

SaaStr

Every week, there are significant new developments in tech. If you go to a team and say, “I can do 70% of what your team is doing now automatically and at a fraction of the cost.” Classic B2B SaaS Last Year vs. Summer ‘24 Where are we today? The motion is to consolidate and keep innovating and creating new categories.

Scale 306
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The three strands of brand authenticity

Intercom, Inc.

More recently, however, I’ve realized that the technology industry at large struggles with such clarity and consistency – in marketing terms, there is often a difficulty developing a clear value proposition that aligns with product and brand identity. On innovative, beautiful design? Do you compete primarily on price? On simplicity?

Branding 209
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Scaling from $1 to $10M, an AMA with SaaStr CEO and Founder Jason Lemkin (Pod 573)

SaaStr

So how feasible do you think that works for a typical B2B SaaS business that probably our user-base is not too knowledgeable about [inaudible] on the internet for something specific in their day-to-day use case? But I almost never see mediocre outsource SEO really work for B2B. Literally, they call it an innovation budget.

Scale 293
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How to Create a B2B Content Strategy

Neil Patel

B2B and B2C content marketing require entirely different strategies. Instead, you need a targeted B2B content marketing strategy to reach your marketing goals. Why Do You Need a B2B Content Marketing Strategy? As mentioned, B2B content marketing presents different challenges from B2C content marketing.

B2B 144
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38 Bright Asian SaaS Stars

SaaStock

was created by a team with 25+ years of experience in location-based tech, spanning various services and real-time asset tracking systems. It is a logistics and multi-selling platform which innovates how e-commerce can grow in the region. It provides smart hardware self-development and cloud service. Founders : Max Armbruster.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc. Stacks can be developed at the project, team, or functional level and are regularly used to improve internal collaboration, measure the impact of marketing activities and reach customers in new ways.