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Most SaaS Metrics Really Only Work if You Have 75%+ Gross Margins and 100%+ NRR

SaaStr

So over the past decade-and-a-half we’ve come up with a lot of yardsticks, metrics and rules for SaaS companies. But — they are broken if you aren’t really a traditional, 100%+ NRR SaaS company. In particular: Hybrid SaaS with payments and fintech usually has far, far lower gross margins than pure software.

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How to Define the Go-To Market Strategy for Your B2B SaaS Company

Aaron Beashel

I’ve been fortunate to work in a number of SaaS businesses in my career. In the case of a B2B SaaS company, your Go To Market model outlines the way in which you acquire customers. On the other hand, if your target market is the Fortune 500 then your market size is much smaller, and an inside sales process may make more sense.

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SaaS Billing Best Practices: 10+ Subscription Strategies for SaaS and Software Companies

FastSpring

Small tweaks to your SaaS billing practices can make a huge impact on the customer experience. For example, Jon Torres — a digital marketing consultant specializing in SaaS commerce — noticed that, for some of his clients, refund requests spiked around renewal time. “It 7 growth hacks from the SaaS experts. Learn more here.

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What’s New at Navan: Reinventing a Category with CEO Ariel Cohen

SaaStr

With nine figures in revenue, Ariel and SaaStr founder and CEO Jason Lemkin talk about all things Navan, rebranding when you have brand equity, building B2B software for people, pricing and business models, and much more. They learned from some of the biggest in SaaS — Aaron Levie and Jeff Lawson. Navan has donated $2.2M

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170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

This sales glossary is meant to reduce ramp time for new reps that are getting immersed in B2B sales jargon for the first time. Account refers to a record of primary and background information about an individual or corporate customer, including contact data, preferred services, and transactions with your company. . AB Testing.

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Embedded Finance and what it means for vertical software | Episode 39

Payrix

Embedded Finance is more than just a buzzword; it represents a fundamental shift in how financial services are delivered and consumed today. Ian Hillis, Head of Growth at Worldpay for Platforms discusses this new term and what the opportunity may await software providers on our latest episode of PayFAQ: The Embedded Payments podcast.

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Here’s What Investors Look for in SaaS Businesses

Baremetrics

Whether you created your SaaS product to help solve a problem you had or because you wanted some extra income, the truth is that your SaaS business is a valuable asset. Running a profitable SaaS business allows you to take control of your own schedule - some would even say your life! We’d hate for that to happen to you.