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Reducing Costs and Increasing Revenue with Integrated Payments

USIO

Managing payments efficiently isnt just a convenienceits a necessity. For companies handling high volumes of transactions, traditional payment systems often lead to inefficiencies, hidden costs, and unnecessary complexity. Integrated payment solutions offer a streamlined approach, helping businesses cut costs while boosting revenue.

Payments 130
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How to Define the Go-To Market Strategy for Your B2B SaaS Company

Aaron Beashel

I’ve been fortunate to work in a number of SaaS businesses in my career. In the case of a B2B SaaS company, your Go To Market model outlines the way in which you acquire customers. On the other hand, if your target market is the Fortune 500 then your market size is much smaller, and an inside sales process may make more sense.

Scale 192
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SaaS: Is B2B Revenue Better than B2C?

FastSpring

We don’t have to look far to find examples of B2B SaaS companies that have found traction using a self-service or product-led motion. Are you still making assumptions about your B2B go-to-market motion — assumptions that ignore B2C selling methods — that are limiting your growth potential? How B2B and B2C Are Converging.

B2C 148
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Doubling Down: Peter Berg, Managing Partner at M12

SaaStr

“Doubling Down” is a new SaaStr series where we hear from top B2B SaaS investors on their most recent activities and takes on the current market. What’s the #1 bit of advice you’d give to SaaS founders today? Peter is a managing partner at M12, where he leads the fund’s Vertical SaaS investments and work.

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SaaS Billing Best Practices: 10+ Subscription Strategies for SaaS and Software Companies

FastSpring

Small tweaks to your SaaS billing practices can make a huge impact on the customer experience. For example, Jon Torres — a digital marketing consultant specializing in SaaS commerce — noticed that, for some of his clients, refund requests spiked around renewal time. “It 7 growth hacks from the SaaS experts. Learn more here.

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B2B Lead Generation: 8 Proven Strategies From My 20-Year Sales Career

FastSpring

B2B lead generation is more than just presenting prospects with fancy features and benefits. This process is normally straightforward, but in this case, we ran into a delay. Rather than frustrating our new customer with a delay, we simply looked up how many rebills they had to process in the next few days.

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How pricing strategy helps shape your entire business model

Intercom, Inc.

The SaaS industry is constantly evolving, and for many companies in the space, that means having to evolve their business model. No matter the specifics of how your company adapts and grows, it’s crucial to be aware of how your pricing strategy relates to other aspects of your business. How much value does the application offer?