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A lot of you reading SaaStr are probably more B2B SaaS oriented and may not be paying attention to the consumer market, but it’s already massive and is continuing to grow quickly. In this week’s Workshop Wednesday, RevenueCat CEO Jacob Eiting and Growth Advocate David Barnard share their annual State of Subscription Apps report with us.
So RevenueCat has its latest “Sate of Subscription Apps 2025” report out and there is a ton of great stuff in here. So they see 40% of all mobile subscriptions — and a ton of data from it. Across a stunning 75,000 paid subscription mobile apps. Not all of it is relevant to B2B but a big chunk is.
It’s 50% about the intersection of AI + B2B, 50% about GTM in 2025+, and … 50% about helping you meet the best of the best! With 200+ top AI demos and sessions from leaders like Perplexity, Google Cloud, GitHub, Rubrik and more, youll get the most comprehensive look at how AI is reshaping B2B. The SaaStr.AI
You might be surprised to know that SaaS companies can learn a lot from their consumer subscription counterparts. I have spent over 20 years studying and working in the trenches of the membership economy, both with B2B and B2C organizations. This is a guest post by Jan Young,founder of Jan Young CX and StepUpXChange.
Extensive B2C and B2B Selling Features Sell in all the ways that customers want to buy. Our platform accommodates one-time purchases or recurring payments , subscription downloads and cloud-based offerings, trials with and without payments, and more.
RevenueCat is the dominant solution to manage subscriptions in the mobile world. mobile apps with a subscription use their API/SDK, and they have a massive data set. B2C customers are their bigger base, since that’s bigger on mobile than B2B. We all know this happens in SaaS and B2B. Over 30% of U.S.
Automate Proration and Usage-Based Adjustments : One common challenge for UCaaS companies is managing proration and changes to subscription levels mid-cycle. By delivering transparent billing information, you can reduce customer disputes, enhance satisfaction, and improve retention.
This is probably what most of you are seeing for pure-play B2B SaaS sales, too. We did a recent Workshop Wednesday with the CEO of RevenueCat, which manages the mobile subscriptions for over 10,000 paying mobile apps — 30% of all U.S. mobile subscriptions. B2C and B2B2C are usually ahead of B2B. Still, even now.
We don’t have to look far to find examples of B2B SaaS companies that have found traction using a self-service or product-led motion. Are you still making assumptions about your B2B go-to-market motion — assumptions that ignore B2C selling methods — that are limiting your growth potential? How B2B and B2C Are Converging.
By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Navigating Financial Process Complexity in B2BSubscriptions The financial backbone of B2Bsubscription models rests on efficiently managing complex processes spanning billing, payments, revenue recognition, and reporting.
750k-$4m checks for SaaS, Cloud and B2B startups at from $10k-$200k MRR. RevenueCat is the market leader for managing mobile subscription apps, with over 30% of U.S.-based based mobile subscription apps using their SDK and API to manage mobile subsriptions. A big week at SaaStr Fund! Some great news this week: #1.
But with everyone discussing PLG, there just isn’t enough discussion in B2B of Product-Led Retention. Sometimes in great ways — forcing B2C subscription businesses to relentlessly provide a great end-user experience. It’s time to take it more seriously in B2B. Be the ServiceNow of your industry.
A lot of our SaaS older times don’t quite know what to make with a lot of B2B startups these days, let alone some public SaaS companies. You pay a subscription for websites to help you sell stuff. Fast forward to day, Merchant Solutions is a much larger share of revenue than software subscriptions. Well of course it does.
By Inga Broerman How High-Performing Subscription Businesses Maximize NRR For subscription-based businesses, Net Revenue Retention (NRR) is the ultimate measure of growth and sustainability. High-performing subscription businesses use NRR as a growth engine , ensuring that renewals and expansions outpace any losses from churn.
RevenueCat manages 30% of all mobile apps subscriptions, across 10,000+ paid apps. Most are more B2B2C that B2B, but the point still holds: So, and I know this is basic, but I see too few startups do this: #1. You will get some back, especially if you have a High NPS in general and most of your customers like / love you.
By Inga Broerman How Usage-Based Pricing is Transforming Subscription Billing The subscription economy is undergoing a transformation, driven by the rising popularity of usage-based pricing. The days of flat-rate subscriptions being the default option are gone. It doesnt matter if its B2B or B2C.
The post How do you handle B2B customers who want a refund on an annual subscription because they didn’t realize that their credit card would get charged again a year later? It sucks up way too much energy to deal with payment dramas on customers that you lost — especially small-dollar customers. View original question on quora.
The intricate nature of subscription models can indeed be a formidable maze, but with the right strategies, businesses can turn these complexities into substantial advantages. Strategic Insights Through Data Analysis Complex subscription models generate vast amounts of data, from customer usage patterns to billing preferences.
While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. What is B2B Ecommerce?
By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Overcoming Customer Success Complexities Take your business further with BluIQ’s flexible, scalable, enterprise-grade intelligent billing solutions. Recurring & Usage Billing Navigating the Maze of Customer Success: 1.
B2B lead generation is more than just presenting prospects with fancy features and benefits. For example, not long ago, we were migrating the subscriptions of a new customer into our system. What does all of that have to do with B2B lead generation? The same can be said about B2B sales. Measure Your Results.
By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Conquering Channel Business Management In the dynamic landscape of B2Bsubscription models, channel business management emerges as a pivotal strategy for expanding market reach and enhancing product distribution.
The core product is very B2C, but the upgrade to paid has very SMB B2B metrics, and 80% of the revenue is subscription based. A/B testing can be harder in lower volume B2B products, but it’s a reminder we all need to do more of it. So it’s doing what Wall Street wants today. But is Duolingo SaaS?
By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Strategizing Customer Penetration for Enhanced Growth For B2Bsubscriptions, customer retention is a pivotal factor underpinning the long-term success and sustainability of businesses.
At Maxio , we help B2B SaaS companies unlock their next stage of growth. Our financial operations platform is designed to meet the unique financial challenges of B2B SaaS, including billing, subscription management, revenue and expense recognition, and SaaS analytics. Get the Best B2B Data Available with SalesIntel.
Most billing and subscription management solutions let you: Build various trial and subscription models (e.g., free or paid trial and usage-based or fixed price subscriptions). Manage active subscriptions (e.g., upgrades, downgrades, and adding or removing products). Send invoices and/or payment notifications.
By BluLogix Team Subscription Billing vs. Usage-Based Billing: Which Model Wins in 2025? Introduction Introduction Subscription billing has been the backbone of SaaS, telecom, and cloud services for years, but consumption billing is quickly gaining traction. Businesses can forecast cash flow and plan budgets with ease.
We all know and could name several successful B2C and B2B companies. Should I sell a $20,000 engagement for a one week training course in a classroom or should I try to sell individual subscriptions to individuals around the world for only $100 a month, which was our initial starting price point, and we knew we had to burn the boats.
By BluLogix Team The Hidden Costs of Traditional Subscription Billing (And How Usage-Based Models Solve Them Introduction While subscription billing offers predictable revenue, it also introduces inefficiencies that can cost businesses millions. Many customers cancel subscriptions because they dont see the value.
For years, many developer-focused companies have migrated customers to fixed-price contracts once API usage hit certain levels, to better look like their B2B SaaS companies and have “repeatable revenue” But in many cases, this just isn’t how folks want to pay for an API. They often want to pay a fair rate for actual usage.
Note: FastSpring offers advanced subscription management services that support free trials, monthly and annual paid plans, proration, discount management, and more. How Castos upsells subscription tiers. His podcast hosting company uses data analytics that looks at which users are most likely to grow out of their current subscriptions.
Most subscription billing platforms let you: Automate invoicing and payments. Customize and manage one or more subscription and trial models. However, the vast majority of companies doing subscription billing will also need a solution for other aspects of subscription billing management including: Payment processing.
B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy. What type of medium is used.
Can integrated payments support subscription billing? Yes, many integrated payment solutions support subscription billing, which is essential for SaaS (Software as a Service) companies. For B2B software companies and some B2C, there can be revenue share depending on the volumn being processed.
For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. This blog will look at why customer loyalty is vital for B2B SaaS businesses and how successful companies effectively cultivate it. What Is Customer Loyalty?
Subscription pricing with the help of automated billing software has transformed many industries and provided businesses with a dynamic way to generate revenue, especially in the SaaS space. SaaS companies’ success is largely dependent on their use of subscription billing.
4 Qualtrics for collecting multichannel feedback and B2B market research data Qualtrics NPS surveys. It’s designed for B2B enterprises that require advanced capabilities to collect and analyze customer feedback from B2B markets, and from multiple channels. Qualtrics is a highly robust experience management platform.
Speed and Adaptability Will Define the B2B SaaS Winners in the Generative AI (R)evolution Smaller species tend to have shorter lifespans and faster reproductive cycles and can therefore adapt much faster to changes in the environment. Humans are a bit of an outlier because of their ability for cultural adaptation. Hope to see you there !
Throughout the year, sales and subscription management teams juggle hundreds or thousands of subscription upgrades, add-ons, and renewals across customer accounts. Create accurate proforma invoices for subscription renewals, upgrades, downgrades, and add-ons to streamline budgeting and pre-approve costs. Increase Renewal Rates.
Chargebee is a recurring billing and subscription management tool that helps SaaS and SaaS-like businesses streamline Revenue Operations. Merge provides the tools to transform how B2B companies realize customer-facing integrations. We’ll see 2,500+ of the best SaaS founders, execs, and VCs June 6-7 at 2022 SaaStr Europa !
24 Month Subscription Backlog of 21%. But lower than many B2B SaaS companies that aren’t as. #9. That’s pretty efficient, higher than the $250k we often see for scaling SaaS companies, although not the crazy high efficiency we see in some B2C and other companies. A key contribution to profitability.
They help B2B SaaS marketers turn organic search into a source of repeatable revenue through software and coaching. Chargebee is a recurring billing and subscription management tool that helps SaaS and SaaS-like businesses streamline Revenue Operations. Demandwell is redefining the space to drive results.
In the case of a B2B SaaS company, your Go To Market model outlines the way in which you acquire customers. For a SaaS business, this is often via paid subscriptions to the software but could also come from things like payments revenue (Like Square for instance), partnership deals, etc. What is a Go To Market model?
That said, we’ve outlined how we’re thinking about pricing and packaging in a part of the market that’s debating how to monetize their new genAI feature— B2B SaaS and prosumer companies —and how we’re seeing other companies approach the same question so you can better understand where your strategy fits in today. What are others doing?
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