User Pilot

OCTOBER 26, 2021

What difference does it make if your product is B2B or B2C? We take a look at the North Star Metrics used by Miro, Amplitude, Airtable, Dropbox, and Jira on the B2B side, and Facebook, YouTube, Netflix, Spotify, and Instagram for B2C – and consider the differences between them. B2C North Star Metric example.

B2C 98

B2C Metrics B2B Retention 98

FastSpring

SEPTEMBER 8, 2023

How does FastSpring help game developers with direct-to-consumer payments and subscriptions? FastSpring enables game developers to get paid for direct purchases of games and in-game transactions without having to go through a larger marketplace, but with many of the benefits of using a marketplace — for a much lower cost in many cases.

Payment Methods 165

Payment Methods Payment Solutions Payments Merchant Services 165

FastSpring

DECEMBER 18, 2020

It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue.

Payment Methods 148

Payment Methods B2B Outsourcing Services Payment Services 148

Neil Patel

MARCH 2, 2021

The more (positive) reviews and testimonials you have, the more likely prospective customers are to put their faith and money in your services. Instead, pursue the ones best aligned with the services you offer and your target audience. To help, I’ve broken this list into B2C and B2B review sites, depending on your target buyers.

Software Review 127

Software Review Technical Review Scale Merchant Services 127

Subscription Flow

MARCH 20, 2024

SimpleCirc stands out as a noteworthy option when looking into subscription management software because of its intuitive user interface and effective subscriber data handling. Smaller companies or niche publications looking for ease of use for handling their subscription operations will find its streamlined approach especially appealing.

Payment Services 105

Payment Services Payment Solutions Payments Payment Methods 105

Unbounce

JUNE 16, 2020

These are often built with agencies, consultants, and managed-service-providers (MSPs) in mind. These partners resell your product and benefit from offering ongoing services, usually on a retainer basis. Or, you might want to partner with agencies that have existing clients and want to make your product part of their service offering.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

Chargify

MARCH 6, 2018

Throughout the series, we highlight Chargify merchants and the lessons learned as they grow their subscription-based businesses. To be clear, EdPlace isn’t just a B2C business. The company has both a B2C product for parents and a B2B product for private tuition businesses (in the U.S. Managing both B2B and B2C business models.

B2C 40

B2C Merchant Services B2B Payment Methods 40

OPEXEngine

FEBRUARY 22, 2022

Business to Consumer (B2C). SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. The most common strategies are Direct Sales, Inside Sales, eCommerce Marketplaces, and Partnerships. Enterprise.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Chart Mogul

OCTOBER 19, 2018

The subscription economy has been a boon for the fitness industry. GymForLess is a desktop and mobile marketplace that gives fitness enthusiasts instant access to thousands of gyms across Spain. Services like this are a natural fit for subscriptions, but that’s not where GymForLess started. So why the change?

Merchant Services 40

Merchant Services Payment Services Marketplace as a Service Churn 40

FastSpring

APRIL 13, 2023

But they quickly realized the market was too small and that there was a bigger opportunity elsewhere — in wider B2B and B2C commerce. So just the b2c right, which is more what I call Instagram brands, right? It starts with self service. I felt like there was an easier way to communicate goods and services online, digitally.

Payment Methods 147

Payment Methods Marketing Payments SaaS Payments 147

User Pilot

MARCH 20, 2024

The subscription model offers ongoing access for a fee, ensuring updates and steady income. The open-source model creates revenue by charging for beyond-the-basics services. You might sell your software for a one-time fee, offer it through a subscription model, or even bundle it with other products or services.

Software 59

Software Revenue Strategy Advertising 59

BitPay

MAY 25, 2023

Although this shift has so far been more pronounced among B2C companies, B2Bs also stand to benefit a great deal by offering clients the option to pay in crypto. Simply create your business account and send invoices directly from the BitPay dashboard. Marketplaces and affiliates settlements - Pay out sellers and affiliates at scale.

Payment Services 40

Payment Services Payment Methods Payments Payment Solutions 40

User Pilot

MAY 21, 2024

Customer churn in SaaS is the rate at which customers stop using a service within a set timeframe. A low churn rate suggests strong product-market fit and customer loyalty, whereas a high rate may indicate underlying issues with the product or service. It’s a key metric for assessing customer satisfaction and retention.

Churn 52

Churn Retention Software Review Metrics 52

ChurnZero

FEBRUARY 1, 2019

Leading a team of innovators and experts in their Customer Success, Professional Services, and Support organization, Amanda’s goal is to ensure that every customer optimizes the business impact of Lucidworks search and analytics deployments. “My Under her direction, marketplace utilization grew 39% in one year.

VP of Engineering 53

VP of Engineering Customer Success Scale Marketplace as a Service 53

Chart Mogul

JUNE 23, 2022

In the SaaS world, that means the consumer-facing apps & marketplace SaaS have a tougher time ahead. I’m getting a fair bit of inbound recently from B2C SaaS companies, offering me significant discounts to switch to annual billing. Trust us, we did it recently and you can read more about our migration here.

SaaS 52

SaaS DevOps as a Service Marketplace as a Service Forecasting 52

Chart Mogul

SEPTEMBER 15, 2023

No Wait, of Course That Is the Single Most Important SaaS Metric by Jason Cohen, A Smart Bear The purpose of a metric is to be a tool in service of your goals, timeline, size, circumstance, even philosophy, not as a master you are thoughtlessly obligated to obey. So I’ve had to confront their differences many times firsthand.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

FastSpring

JANUARY 9, 2025

Podcast Full Interview: Audio Listen online or find it on more podcast services. Justin Sacks (02:08) Taking me back, I think I got a summer job in high school so that I could pay for my own WoW subscription. Back in the day, games, well, at least large online multiplayer games, required a subscription rather than just a one-time fee.

Payments 164

Payments Mobile Payment Methods Revenue 164

SmartKarrot

APRIL 23, 2020

Customer success is fast becoming one of the most vital functions for software as a service (SaaS) companies providing subscription solutions that deliver personalized services to customers for minimal investment. That goes back to the nature of their purchases.

Customer Success 10

Customer Success Marketplace as a Service Travel B2C 10

Sales Hacker

OCTOBER 7, 2021

The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen. Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG). Anita Nielsen. Anne Slough. Beth Sunshine.

Scale 137

Scale Sales Recruiting Sales Hiring VP of Engineering 137

Neil Patel

AUGUST 18, 2021

Offer Coaching Service to Motivated Clients. It doesn’t matter when you started blogging or how much experience you’ve gained in that time — offering a coaching service to motivated clients can bring in money. Coaching services are in demand because of the dramatic results the process can bring.

Scale 145

Scale Outsourcing Services Merchant Services Social Media 145

FastSpring

JANUARY 8, 2019

Amazon Marketplace. Selling on the Amazon Marketplace can significantly boost volume through your store. Amazon charges fees on every sale through the Marketplace. A marketing concept where a business offers several related products or services and sells them as one package solution, often at a reduced price. Cross-sell.

Payment Methods 75

Payment Methods Merchant Services Payment Services Outsourcing Services 75

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. I think I would agree with that a lot more and say probably in B2C it’s quite the opposite. Ryan Bonnici: I don’t think so.

Sales Hiring 146

Sales Hiring Sales Recruiting Scale Software Review 146

Stax

MARCH 4, 2025

This allows customers to pay using different payment methods, such as credit and debit cards, without being redirected to an external payment gateway or being compelled to enter payment details manually. Once a customer initiates a transaction, their payment details are sent to a B2B, B2C, or C2C payment gateway.

Payment Methods 88

Payment Methods Payments Payment Services Merchant Services 88