Blockchain Strategy Traceability 
Neil Patel
DECEMBER 22, 2021
That ownership token is stored in a digital ledger, called the blockchain. Instead, your purchase is recorded in a blockchain ledger. Plenty of big brands are using this technology to drive their marketing strategies. Adidas used a similar strategy by offering POAP tokens to hard-core fans who attend specific events.
Panintelligence
AUGUST 22, 2024
Improved marketing campaigns AI can identify and predict customer behavior patterns, enabling more targeted and personalized marketing strategies. For instance, partnerships between insurtech startups and established insurers enable the integration of cutting-edge technologies like AI, blockchain, and IoT into traditional insurance models.
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