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21 Digital Marketing Tools You Need When Starting a Business

Neil Patel

When it comes to marketing, sales, and CRM software, HubSpot has become one of the top players. For the sake of this post, let’s focus on its marketing software solutions. For example, you can share blog posts on Trello before you publish them. After all, it’s imperative that you understand your audience.

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The Stages Of A SaaS Company: When To Scale For Success

Chargify

There are specific stages a software-as-a-service (SaaS) company moves through during its life cycle. You may also hear this stage referred to as discovery , vision/mission , or problem/solution fit. Establishing relationships with advisors and/or mentors. and ‘Does my proposed solution solve it effectively?’

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How to Sell Subscriptions: 4 Strategies for SaaS Companies

Chargify

But some software-as-a-service (SaaS) companies struggle with how to sell subscriptions. A great example of this strategy being done right is Dropbox’s freemium offering , which allows “users to see how easy it is to back up and share their files using the Dropbox platform,” says Sujan Patel, cofounder of Right Inbox.