Remove Branding Remove Communication Remove Sales Recruiting
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How SMB Digital Brands Can Win the Best Talent

FastSpring

Larger technology companies can pay more, offer more benefits, and provide a more marketable brand on a candidate’s resume. So how are smaller companies supposed to compete with large brands for the best talent? How to leverage community involvement and content to punch above your weight. to working for smaller brands.

SMB 108
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HubSpot’s ex-VP of Channel Sales: How to Build The World’s Best Channel Sales Program

SaaStr

So you wanna build a channel sales program: Don’t Copy HubSpot! All these companies are great companies with great channel sales programs. . Any channel sales program goes through an evolution. There are many reasons to start a channel sales program. Everything is harder with a channel sales program. Incentives.

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The Playbook to Building a Thriving Sales Culture with PatientPop SVP of Sales Justin Welsh (Video + Transcript)

SaaStr

Justin Welsh, former SVP of Sales at PatientPop explains how he started in SaaS in 2009 as the second sales hire at Zocdoc. Justin used Sales Culture to grow a successful PatientPop team to 140 employees and 55 million in revenue. Justin Welsh | SVP Sales @ PatientPop. I was a local sales manager or regional manager.

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Top 10 Unexpected Learnings from Scaling Wiz From $0 to The First $100M ARR with founding CRO Colin Jones and Sam Blond

SaaStr

Rather than seeing this as a liability, Wiz leveraged it as a strategic advantage — even in its sales team. ” This distributed structure created intentional communication patterns that might not have developed in a single office.

Scale 185
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Don’t Hire VPs With The Wrong Titles

SaaStr

Dig deeper on a lot of titles during recruiting. A "VP of Revenue" often knows nothing about inside sales or building a sales team. A "CRO" often doesn't want to do sales anymore. Corporate Marketers know how to expand your brand. A “VP of Revenue” for a VP of Sales job.

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SaaStr Classic: Jyoti Bansal of Harness.io and AppDynamics; Dev Ittycheria of MongoDB (Video + Transcript)

SaaStr

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Recruiting is easier, but the things that don’t change are customers don’t care.

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How to Create an Effective Marketing Strategy for Associations

Incredo

You don’t want them to learn a brand new CMS as this will delay updates and you’ll be wasting time. Organizations that focus on memberships on their website can use this to build a membership website. Use social media to educate your community and members and post updates about the organization. DOWNLOAD YOUR E-BOOK.

Strategy 257