The False Choice of Prepaid vs. Monthly Contracts
SaaStr
MAY 1, 2021
At least, once you have enough of a mini-brand to be trusted. Nothing is a bigger headache in a Fortune 500 company that having to go back to procurement every single month to get an invoice approved. And as a result, even more chose monthly subscriptions. Once you have a brand that customers trust, more will prepay annually.
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