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You have to be careful to pair that with someone strong to manage the relationship, that has more time and that also can be trusted. As a founder, you’ll just run out of time to properly manage key customers and partners yourself. Hire that person, and make sure they are someone the top customers can really trust and count on.
Are there types of companies, market segments, industries, or businessmodels where PLG does not make sense? Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. Currently she's Executive in Residence with Reforge and advising other companies.
From contract signature to launch. They own the businessmodel and they were going… whether they were literally going around IT, they were making their own decision. Touching it, playing with it in a way a CIO or CTO might not before? To do more enterprise grade security and compliance? Jason Lemkin: Yeah.
One of the things that you and I talk about a lot is hiring for skill and impact over proximity, right? This is 15 years of innovation in data security, compliance, and protection of content. Jason Lemkin: Box Shield has a rule-based hire, I can pick rules. ”, the kind of foundational ERP systems. Aaron Levie: Exactly.
How does Bob think about when is the right time to hire a Head of Partnerships? Where do most startups go wrong both in hiring for partnerships and in the engagements themselves? Let’s hire an amazing VP of product who’s going to answer this question for us and kind of have the frameworks to do it.
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