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Basics: The Building Blocks of the Finance Team To understand how finance teams impact an organization, it’s helpful to break down various functions and how they support the business. Strategic Finance optimizes a company’s underlying businessmodel to create long-term value by increasing revenue and decreasing costs.
Feature value: a function of time investment of users and customers The set of problems that your SaaS solves won’t survive long in the digital age if all it does is cut prices. This has consequences both for the cost of onboarding a customer, as well as the cost of maintaining the customer during the discovery period.
A customer might continue to use a product out of sheer need or habit but won’t want to invest any further if service, support, and the purchase journey aren’t seamless. Right now, as we prepare for economic flux and conservative demand from customers, companies need to drive up their CX quality if they are to grow the business.
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