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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

The very best companies lead their customers in that dance. For many founding teams, pricing is one of the most difficult and complex decisions for the business. Many mid-market software companies price with the goal of revenue maximization, negotiating for the highest possible price in each sale.

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Embedded Payments in 2024: A year in review for platforms | Episode 44

Payrix

The world of Embedded Payments saw remarkable developments in 2024, shaping strategies and innovations across the industry. In a compelling discussion on PayFAQ: The Embedded Payments podcast, Ian Hillis hosted payments veterans Ella Aguirre and Michael Veatch to reflect on the past year.

Payments 130
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Merchant onboarding 101: Insights for software payments success | Episode 45

Payrix

Ian Hillis welcomes David Blair, Senior Director of Product Management at Worldpay for Platforms, on PayFAQ: The Embedded Payments podcast to explore the critical roles of merchant underwriting and onboarding for software providers. Check out this helpful blog: The essential elements of merchant underwriting for software companies.

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How pricing strategy helps shape your entire business model

Intercom, Inc.

The SaaS industry is constantly evolving, and for many companies in the space, that means having to evolve their business model. However, that doesn’t necessarily mean a “pivot”, but more often the evolution is a shifting business model as the company scales and the user base grows and changes.

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Proven Models that Help GTM and Product-led Teams Scale with CircleCI CEO Jim Rose (Pod 554 + Video)

SaaStr

CircleCI is a cloud-based continuous delivery platform that helps software delivery teams build, test, and ship changes to their applications. Offering its services as a freemium-based model, CircleCI recognizes driving trials as the cornerstone of a go-to-market strategy for any developer tool. . The transition to a usage-based model.

Scale 261
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Toast: We Made Our Sales Reps Close More, And Shrunk Their Territories. It Worked.

SaaStr

But while the brand and market penetration is strong, the business model is challenging. It still loses money on the hardware, and the payments side is fairly low margin (28% or less). The software license is high margin, but it’s only 20% of the total revenue. It did what it had to with its sales team.

Scale 306
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What’s New at Navan: Reinventing a Category with CEO Ariel Cohen

SaaStr

With nine figures in revenue, Ariel and SaaStr founder and CEO Jason Lemkin talk about all things Navan, rebranding when you have brand equity, building B2B software for people, pricing and business models, and much more. But, if you have a founder leading the way, it can be successful. The “why not” was obvious.