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10 Ways AI Will Change Sales Forever. It’s Already Happening, In Fact.

SaaStr

It knows what every B2B leader ever featured on SaaStr thought about critical business challenges at every stage of growth. If you’re skeptical about AI in sales because of hallucinations or poor experiences, Lemkin suggests it’s likely because you haven’t seen a well-trained AI.

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Okta’s Playbook to PLG, Developer Experience, and Enterprise ARR

SaaStr

Okta’s VP of Engineering, Monica Bajaj, and Senior Director of Platform Product Marketing, Priya Ramamurthi, share Okta’s playbook to PLG, developer experience, and Enterprise ARR. How do you build a stellar developer experience and continue to scale when the user base skyrockets overnight? Let’s start with product-led growth (PLG).

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How Zapier supports 3 million users by investing in customer outcomes

Intercom, Inc.

But obsessing over efficiency can mask what’s most important, and most rewarding, to support teams – actually helping customers. Support teams exist to solve customers’ problems, not to deflect them or find the fastest way to hit the “close” button. In her own words , “When you take care of your customers, the revenue comes.”

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4 Things Most Founders Get Wrong About Marketing with Dave Kellogg

SaaStr

About Dave Kellogg Dave Kellogg brings a rare combination of marketing and executive leadership experience to his analysis of SaaS businesses. You founded a product company, but you’re running a distribution business. You assembled a talented team, built an amazing product, and established a growing SaaS business.

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Building Resolution Bot: How to apply machine learning in product development

Intercom, Inc.

Our Custom Bots and Resolution Bot already work for thousands of businesses every day. These bots help businesses deliver both radical efficiencies and better, faster support experiences. It’s also easy to over- or under- invest in the technology. Balancing risks in machine learning development.

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How support leaders can empower their teams to satisfy, delight, and retain customers

Intercom, Inc.

As a support leader, you already know how important it is to take care of your customers – but it’s just as important to take care of your support team. Here’s why human support is so crucial for any customer-centric organization, and how it can have a significant impact on your team, your business, and your customers.

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Incredo’s Guide for Remote Teams to Survive Coronavirus

Incredo

The outbreak of coronavirus brought changes that companies were forced to admit. One of the major changes was that many businesses switched to a remote working system. At the beginning it was a bit hard to track the progress of tasks and communicate with team members effectively.