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85% of Business App Trials Start on Day 0. Don’t Waste Your Shot. The Latest Data from 75,000 Apps and RevenueCat

SaaStr

So RevenueCat has its latest “Sate of Subscription Apps 2025” report out and there is a ton of great stuff in here. So they see 40% of all mobile subscriptions — and a ton of data from it. Across a stunning 75,000 paid subscription mobile apps. 85% of Business App Trials (and 82% of All Paid) Start on Day 0.

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The Growing Role of ACH Payments in Subscription-Based Businesses

USIO

Subscription-based models have become a dominant force across industries, from entertainment and media to SaaS and eCommerce. As more businesses embrace this model, ensuring seamless, reliable, and cost-effective payment methods is essential for long-term success.

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The State of Subscription Apps with RevenueCat’s CEO Jacob Eiting and Growth Advocate David Barnard

SaaStr

In this week’s Workshop Wednesday, RevenueCat CEO Jacob Eiting and Growth Advocate David Barnard share their annual State of Subscription Apps report with us. So, let’s look at the state of subscription apps and how B2B SaaS can learn from it. Churn is much higher on consumer subscriptions, but you have higher expansion revenue.

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RevenueCat: Free Trials Are Way Up, Pricing is Stable in Mobile Subscriptions

SaaStr

So RevenueCat (where I was fortunate enough to be the first investor) now is the embedded mobile subscription API for 30,000 (!) Their 2024 State of Subscription Apps Report is out , and here were my top learnings: #1. 70% of Mobile Subscription Apps Now Offer Free Trials, At Least in Part. 74% of Mobile Business Apps Renew.

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Demystifying Consumption-Based Pricing: Modeling & the Path to Business Success

Uncover the secrets driving the future of the Subscription Economy. Zuora and BCG’s latest report uncovers how hybrid pricing models—combining subscription and consumption (usage)—are fueling faster growth, especially in AI-driven sectors.

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5 Interesting Learnings from Atlassian at $4.75 Billion in ARR

SaaStr

Revenue growth is up 21% overall, and subscription growth is up 33% — at almost $5 Billion in ARR. 50% of Users on Business “Side”, 50% Technical An interesting breakdown across their core products. But as you go more upmarket, and more enterprise, the business users become critical stakeholders and users, too.

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Dear SaaStr: How Can a SaaS Business Reactivate Churned Customers?

SaaStr

Dear SaaStr: How Can a SaaS Business Reactivate Churned Customers? RevenueCat manages 30% of all mobile apps subscriptions, across 10,000+ paid apps. RevenueCat manages 30% of all mobile apps subscriptions, across 10,000+ paid apps. Does the SDR or AE reaching out to see if they can win back your business work?

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The Ultimate Gartner Report to Driving Growth & Recurring Revenue

In 2023, companies are looking to improve their revenue and drive sustainable growth by scaling their subscription offerings, to increase the rate of growth and resilience by moving from one-time sales to recurring revenue.

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Top Fraud and Payment Trends for 2023: What SaaS Pros Need to Know

Fraud is ever changing – especially for merchants that offer online services and subscriptions. How fraud changes based on the size of business. This report outlines the most common types of fraud to look out for in 2023 and offers merchant-reported preferred best practices to help minimize fraud losses.

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SaaS CX: The Optimal Failed Payment Recovery Strategy

Customers are the lifeblood of your SaaS business, and keeping them for as long as possible is essential for long-term success. But this relationship can be at risk if their credit card payment fails. This situation worsens if your recovery strategy treats the customer as the problem. The result? Costly customer churn.

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SaaS Payments 101: Roadmap for Monetizing Payments

As more and more software-as-a-service (SaaS) businesses look to further monetize their platforms and eliminate friction for merchants, embedded payment solutions are becoming a clear path forward to a world of potential. What is payment facilitation and how to choose a model that makes sense for your business.

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Fuel the Engine of Product Growth with an Impeccable Framing Model

Speaker: Scott Sehlhorst - President, Tyner Blain

Usage by individuals then drives companies to purchase subscriptions or licenses. The importance of retaining as well as acquiring customers to succeed in a product-led business. A product-led company is one that grows through user adoption and word-of-mouth recommendation. August 23rd, 2022 at 12:30 pm PDT, 3:30 pm EDT, 8:30 pm GMT.