5 Rules to Win When Competition is Everywhere With Atlassian COO Anu Bharadwaj and Boast.AI Co-Founder Lloyed Lobo
SaaStr
MARCH 30, 2022
Observe how other companies have made transformational changes, but don’t emulate them so much that you lose what makes your business unique. Investing in a Product-Led Model. Atlassian spends about 40% of its budget on R&D and only 15% on sales and marketing, which is a different approach than many companies take.
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