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Former Head of Revenue at BILL and HubSpot Americas leader Michelle Benfer recently joined us on a SaaStr Workshop Wednesday share her insights on one of the most critical roles in any SaaS organization: the frontline salesmanager. “At HubSpot, I had over 100 frontline salesmanagers reporting to me.
They hired their first VP of Sales with a wonderful pedigree and experience at some of the hottest startups. After three months, this talented guy came to Harbaugh with the recognition that LaunchDarkly’s customers were developers. He didn’t like to sell to developers, so he quit. A bad one can torpedo you.
Justin Welsh, former SVP of Sales at PatientPop explains how he started in SaaS in 2009 as the second saleshire at Zocdoc. Justin used SalesCulture to grow a successful PatientPop team to 140 employees and 55 million in revenue. Justin Welsh | SVP Sales @ PatientPop. Join us at SaaStr Annual 2020.
Jameson Yung, SVP of Sales at Gong, and Sam Blond, Partner at Founders Fund and previous CRO at Brex, share five tactical ways to get back to growing and hitting revenue targets. When everyone went remote, they worked remotely from the beach while their companies were growing. If you look at the number of Sales vs. Marketing.
From a venture capital perspective, there’s now a premium on driving efficient growth rather than growth at any cost. . “Sales and marketing alignment is a terrific place to figure out and improve efficient growth.” . From the get-go, ensure alignment between sales and marketing teams on goals and anticipated outcomes.
Sam Blond, CSO at Brex explains why recruiting, networking and employee happiness is the key to this playbook on recruiting your salesteam. Sam Blond | Chief Sales Officer @ Brex. I’m doing The Playbook To Recruiting Your SalesTeam. Once again, amazing job to the SaaStr team. FULL TRANSCRIPT BELOW.
They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. You can have the great product and a great team, but the market of small or very niche. Jyoti Bansal: Yeah.
Pomel focused his session on: Making your SaaS startup customer-centric: Hw event marketing has helped him integrate his engineering and salesteams. The critical role of product managers and ways to utilize them effectively. How many of you guys’ product rely on the highly functioning engineering team?
Early in my career, I saw firsthand how a $20M funded company went from startup to NASDAQ IPO to being delisted in the span of three years due to frivolous spending (but that’s a story for another day). My cost-conscious lens (plus our proven outbound sales program) has served my company, Leadium, well. Software costs.
As the president of Sales Xceleration, a firm specializing in assessing and implementing sales strategy , sales processes, and sales execution to drive growth, I’ve seen how job hopping can affect otherwise stable salesteams. But also the cost it has on their careers — and your salesteam.
Can you ever be sure you’re hiring the right salesperson? When I first wrote this article, we were in a very different place, with unemployment at an all-time low and saleshiring a top priority. That secret weapon is a hiring scorecard. Fortunately, my client used their hiring scorecard to sidestep a costly mis-hire.
The Team Matters More Than The Operating Model Snow’s greatest piece of advice is to choose your team wisely. He believes the team is more important than the operating model because you can have the best models in the world. But if you don’t have the underlying team and structure, it won’t work. They didn’t.
The SaaStock team will be landing in São Paulo to run the region’s first Pan-Latin American SaaS conference, SaaStock LatAm. Today he is the man behind Predictable Revenue, the “Outbound Success Company.” Starting as VP of Sales, in less than two years he became CEO. His next step was at Viddheo, where he got into Inside Sales.
Scaling the company’s employee base, salesteams, marketing, and operations—all while preserving its culture—has required a laser focus on first principles, smart processes, and effective hiring. Write down your principles (like your mission statement) and use it very early for guiding culture and decision making.
Follow this up by building your team and finding a location if you’re opening a physical store. Finally, focus your efforts on generating more sales and growing your business, which is also what you’ll find yourself doing for most of your career. After all, your customers would prefer more of a good thing and less of a bad thing.
Not only for the product side, but for the sales and marketing side. Eric Yuan : It really depends, if you think you’ve learned a lot where you were before, at other companies, you really can start as a sole founder. Eric Yuan : However, transitioning from engineer to engineer manager probably, is straightforward.
Your organization has a unique culture. Good or bad, planned or not, it does. And as a leader, it’s your responsibility to lead by example and help shape the companyculture. So, how do you know if you’re doing the right things as a leader to make your salesculture an asset, rather than a liability?
Without fail, every week I speak to 5–10 startup founders who are dealing with one of these two painful situations: They’re going through the process of parting ways with the wrong VP of Sales or the wrong enterprise salespeople. For either one, the bottom line is that the cost of a badhire is significant.
Subscribe to the Sales Hacker Podcast. Lessons learned from nine months in enterprise sales [10:18]. Sam Jacobs: This week on the show, we want to put a spotlight on account executives, people like you that are in the trenches making sales. What’s your sales organization’s biggest challenge right now?
Here are four quick takeaways: Before hiring a COO, founders first need to ask themselves whether the function is best served with a single hire or distributed through multiple roles. Founders of breakout companies – just like founders of earlier stage companies – tend to ask more or less the same sets of questions.
If you are thinking about hiring an analytics agency, here is everything you need to know. Before rushing into hiring an analytics agency, take the time to conduct a full audit of where you are today and where you want to be, while being conscious of how leveraging data can help you get there. A Well-rounded Team.
Q: How do you manage the new instant message (Slack, Teams, Skype, etc.) work culture that’s emerged from remote work? A: I’m the most anti-Slack/Teams person ever. Q: What should you do if your companyculture causes part of your stress? If you’re having a tough day, develop a couple of things.
This week on the Sales Hacker podcast, we speak with Matt Rizzetta , founder of North 6th Agency, which is a communications and PR firm based in New York City. Subscribe to the Sales Hacker Podcast. When should a company associate with a marketing agency [12:19]. How to get better at sales [21:37]. We’re on iTunes.
So why are many companies failing to make building a diverse workforce a greater priority? The fact that they don’t is actually bad for their bottom line. A study by the University of Chicago found that “companies in the top quartile for gender diversity are 15% more likely to have higher financial returns.”
I grew up in the Netherlands, people in Germany, people are being taught when they’re young to stay away from credit, it’s a bad thing, you want to avoid it. So I think it was the first time in 10 years or something the editor couldn’t find a company in the Wall Street Journal database.
This week on the Sales Hacker podcast, we speak with Matt Cameron , Founder and Managing Partner of SaaSy SalesManagement. SaaSy SalesManagement runs in-person, public, and private workshops to teach go-to-market SaaS leaders how to produce the best outcome for their company and their people.
After working on NASA’s Space Shuttle Main Engine, he went on to develop Portfolium, a social networking platform that allows students and graduates to showcase skills beyond the traditional resume to potential employers. Portfolium was eventually acquired, but the team behind it never stopped thinking about a better way to do it.
As software pervades every sector of the world economy, the developers building it are rapidly becoming the most important buyers of technology and infrastructure in companies of all sizes. As a company that builds economic infrastructure for the internet – Stripe’s ability to connect with developers is central to our mission.
The “primary risk [during pre-startup] is the failure to design a business plan and strategy that will enable the company to become profitable as it makes sales and earns revenue. Making key hires. Making hiring mistakes early on that have costly impacts on the company. Hiring executives.
To scale an early-stage company, you need to focus on the following core areas of your business: Financial Core —to create a streamlined quote-to-cash process. HR Core —to manage payroll and employees. Customer Core —to maintain and develop customer relationships. Establish your accounting system first. Financial Core.
A recent Towers Watson study revealed that businesses with a strong employee experience sustained a 4% bump in revenue while those with a poor experience saw revenue fall by 1%. In fact, companies that prioritized Employee Experience achieved 1.8 times faster revenue growth ( Sale s force , 2020). Development Programs.
“I’ve talked to countless entrepreneurs who are anxious about the next step—first seed round, hiring a team, landing a board member, etc.,” That’s exactly what got the former Zenefits leadership team into trouble. The Building Blocks of a Scalable Company. CompanyCulture. A Cautionary Tale.
Customer development interviews. Customer development interviews, on the other hand, give marketers a clue about what their customers really want or need. Intuit regularly conducts customer development interviews to test design changes and new features. Relevance and added value are key to developing our customer base.
Sam has over 16 years of experience in consulting, product management, and leading customer success teams. Bloomfire allows teams to improve productivity and customer centricity by creating a self-service knowledge base. If implemented well, it will have mutually beneficial outcomes for the company and customers.
Nearly 30% of all startups with roles posted on AngelList, as of August 2019, were hiring for remote roles. Because working remotely for product teams is not the norm. But as the shift to remote work happens in product, teams will need to make changes to ensure everyone’s continued success. It’s not just about hardware anymore.
With experience in both B2B and B2C at companies such as HubSpot and Wayfair, Dan has built teams across marketing, growth, sales, customer success, business development, and founded and sold a video tech startup of his own. What are they thinking in general, and what are they thinking specifically about me and my team?
Customer development interviews. Customer development interviews, on the other hand, give marketers a clue about what their customers really want or need. Intuit regularly conducts customer development interviews to test design changes and new features. Relevance and added value are key to developing our customer base.
And so, she can, and Anthony just finished up basically going from the first saleshire at Gainsight at almost 100 million in revenue and has just retired. Maria : It’s like saying, “Hey, you want a sales rep to carry 10 times the quota they do today. You can’t, you have to invest in that sales infrastructure.”
The session that I’m talking about is basically about the board dynamic and about how to survive this valley of death and bring not just yourself and your team but your extended team, including your board, across that until you cross the $1 million mark, and then the $10 million mark and keep going beyond. There we go.
What is sales? What is sales? Isn’t sales really around customer value creation? Sales is not about revenue generation, it’s around customer value creation. Why are we so obsessed with sales being focused on revenue? Sales is first and foremost around customer value creation, revenue is an outcome.
343: Kyle Parrish is the Head of Sales @ Figma, the company that helps teams create, test and ship better designs from start to finish. To date the company has raised over $132M in financing from some of the best in the business including Sequoia, a16z, Index, Greylock and Kleiner Perkins to name a few. What worked?
333: Bridget Gleason is the Head of Sales and Customer Success @ Tidelift, the company providing managed open source, backed by maintainers. Before Tidelift, Bridget was VP of Sales @ Logz.io and before that was VP of Corporate Sales @ Sumo Logic where she drove ARR up by a record 237%. What works?
Scaling the company’s employee base, salesteams, marketing, and operations—all while preserving its culture—has required a laser focus on first principles, smart processes, and effective hiring. Our team is in Room 111. They were self taught developers. But we really even barely had managers.
403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.
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