SaaStr

JANUARY 21, 2020

At PatientPop, came out, you’re an MDR, qualified inbound leads and not the real golden inbound leads, maybe those white paper downloads, those eBooks, those case studies. I do that through really segmented and specialized career path.

Sales Recruiting 332

Sales Recruiting Sales Hiring Scale Sales 332

Intercom, Inc.

MARCH 8, 2018

Now, the second part of it is, once you’re with the executive or even in your outreach through someone, that executive’s going to care about things like white papers to educate them. Contrast that to a practitioner, who might just want some tactical guidance around how his or her day could be better.

Social Media 186

Social Media Scale Sales Hiring Sales Recruiting 186

SaaStr

SEPTEMBER 26, 2019

They will do outbound, they will qualify inbound, they can close small deals, they can close large deals, they can write white papers, they will do everything and they like to do that. Talk to him. It’s people who will do everything. They really liked to do that. So they’re very much entrepreneurial at heart.

Scale 150

Scale Sales Hiring Sales Recruiting Technical Advisors 150

Unbounce

OCTOBER 15, 2024

Develop gated assets : Create valuable downloadable content like eBooks , white papers , templates , and checklists. If testing becomes part of your company culture, you can: Consistently improve your conversion rates. Ensure these assets are closely related to the topics of your ungated content. And plenty more.

Strategy 98

Strategy AI Search Marketing Social Media 98

Navint

JUNE 4, 2019

Leading Chief Financial Officers are taking the lead on adapting their companies to the new business models, and with that responsibility they must avoid the potential pitfalls in the transition. To succeed with subscription/ recurring revenue models, companies need to adapt their company cultures and technology.

Revenue 8

Revenue Artificial Intelligence Social Media Company Culture 8

SaaStr

JANUARY 28, 2020

You know, you wouldn’t, you go up, and whether it’s email, or a phone call, or a webinar, or a white paper, the tools are going to be the same, right? You have to go further. Veterans want to be talked to like veterans, right? It could be a zoom instead of a GoToMeeting. It’s the same thing.

Sales Hiring 247

Sales Hiring Scale Underperforming Technical Team Sales Recruiting 247

Intello

OCTOBER 11, 2019

Cultivating a ‘good’ company culture has already been written to death in the form of academic literature, business publications and ‘best practices’ white papers alike. With every additional team member, they bring forth their own beliefs, values and preconceptions to the organization, and shapeshifts the culture slowly.

Company Culture 64

Company Culture Finance Investment Metrics 64