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Buyer Trends: Top Insights from $3B in SaaS Transactions with Vendr

SaaStr

SaaS buying has changed. As buyers grapple with expanding technology, higher prices, and a need for efficiency, SaaS companies need to deliver what their audience is looking for to win in the market. They review the changing market, buyer trends, and tips for the road ahead. So, what’s driving these purchasing trends?

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Using Generative AI to Drive Corporate Impact

TechEmpower SaaS

AI empowers businesses to craft more impactful marketing campaigns by utilizing data analytics for content personalization and market trend forecasting, thereby significantly enhancing campaign relevance and effectiveness. cto , infotech , innovation , product , project , saas

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Clouded Judgement 1.24.25 - The Year of Enterprise AI

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. For many current large language models, once they are exposed to domain-specific challenges or niche inquiries—like in-depth product troubleshooting or compliance-related questions—they can stumble. Follow along to stay up to date!

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Customer Research 101: The Complete Guide for SaaS

User Pilot

What is customer research in SaaS? For SaaS companies, this “listening” can take many forms to learn how users interact with their product and uncover areas for improvement. For SaaS companies, this “listening” can take many forms to learn how users interact with their product and uncover areas for improvement.

SaaS 83
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Top 7 CCPA Compliance Tools in 2024

Scytale

If you’re running a SaaS business that handles the personal data of California residents and are not actively addressing CCPA compliance, you’re missing a seriously big piece of the puzzle. If the thought of navigating compliance feels like an endless maze of legal jargon, you’re in luck. Can’t you just handle it yourself?

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Top Global SaaS Trends You Should Know with Google Cloud and Zenoss (Video + Transcript)

SaaStr

As a global technology provider powering thousands of SaaS companies, Google is at the forefront of driving exciting and innovative technologies to market. You’ll also learn how leading SaaS companies are able to scale and thrive in this complex, dynamic environment. Who’s here on a CEO or more on a business hat SaaS?

Cloud 173
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Embedded Payments in 2024: A year in review for platforms | Episode 44

Payrix

The conversation unpacked notable trends, challenges, and opportunities for software companies navigating this dynamic landscape. Takeaway #2: Inflation and surcharging compliance Ella highlighted the rising importance of surcharging as a response to inflation and escalating operational costs.

Payments 130