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At first glance, SMB SaaS companies, those who sell Software-as-a-Service to small to medium businesses, may seem like any other software company. Successful SMB SaaS companies have reinvented their businesses eschewing the expensive enterprise sales model in favor of end-user centric marketing, support and product development.
It took me a long time to admit to myself that I don’t enjoy transactional SMB sales. Today I help investment managers harness the power of community and technology to automate regulatory compliance. What is your best piece of career advice for women in sales? You deserve to be happy at work and there is no prize for suffering.
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