Neil Patel

FEBRUARY 17, 2021

They are an uber-effective (and perennially underused) marketing tactic. They can help humanize your brand and, ultimately, boost sales. They also make for incredibly effective marketing collateral. There’s no corporate sales message with an employee spotlight. Boost Your Recruitment Strategy.

Sales Recruiting 141

Sales Recruiting Sales Hiring Social Media Sales 141

Neil Patel

AUGUST 31, 2021

Content Marketing. If you have been reading about digital marketing for a while, you must have heard the term “content marketing.” In simple words, it’s a way to organically advertise your brand through high-quality content. Content marketing isn’t limited to blog posts.

Sales Recruiting 145

Sales Recruiting Social Media Advertising Underperforming Technical Team 145

Intercom, Inc.

MAY 16, 2018

First, most founders don’t have a background in either sales or marketing, and even though they’re told to “ start marketing the day you start coding ”, they just don’t know where to begin, or they’re incredibly overconfident. At that point, they hire someone to run marketing, but leave that person to their own devices.

Product Marketing 223

Product Marketing Strategy Marketing Sales Recruiting 223

Sales Hacker

DECEMBER 30, 2020

B2B sales is always changing, but nothing could’ve quite prepared us for the wild ride that 2020 ended up being. While most of us have settled into the new normal and the challenges that come with it, sales leaders are looking ahead with uncertainty. Best Sales Statistics to Know in 2021. Short on time? What this means for you.

Sales Hiring 134

Sales Hiring Sales Recruiting Underperforming Technical Team Revenue 134

SaaStock

FEBRUARY 14, 2019

Meet Our Speakers… Patrick Arippol, Managing Director of Early Stage Investments, DGF Investimentos. He is leading DGF Investimentos’ specialized early-stage investment group – DGF Inova. Starting as VP of Sales, in less than two years he became CEO. Talk: SaaS.City Bootcamp: Sales Leadership.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

SaaStr

JULY 15, 2022

Jason Lemkin: Yeah, I think if you ask how applicable is SEO, programmable is maybe a different question, but I tell you every single SaaS company I have invested in or worked with that has made a commitment to building at least one high quality piece of content per week has seen significant ROI from SEO over a period of months or a year.

Scale 296

Scale Outsourcing Services Sales Hiring VP of Engineering 296

SaaStr

SEPTEMBER 13, 2020

One of the early co-investments with my prior firm in Bessemer was in Shopify. Another thing that we’ve seen over the last decade is cloud companies have this unique ability to scale way more rapidly than they have in the past than many of their other tech market peers. This is really founder-led sales.

Sales Hiring 233

Sales Hiring Scale Payments Cloud 233

SaaStr

NOVEMBER 6, 2019

One of the realities you’ll have to embrace in category creation is imperative to educate the market through your various marketing channels. What’s a sample job description that I can use to recruit talent? How can I convince my CEO that CATEGORY X is important? Do I need to build a team to take on a CATEGORY X program?

Scale 137

Scale Sales Recruiting Marketplace as a Service Forecasting 137

Neil Patel

OCTOBER 25, 2020

Specialty – Most agencies specialize in one or two things, such as content marketing or performance advertising. The right employee will be more invested on an emotional level more than any agency partner as they are fully immersed in your company’s journey. Finding the right fit for your organization is key.

Sales Hiring 145

Sales Hiring Outsourcing Services Underperforming Technical Team Sales Recruiting 145

Sales Hacker

NOVEMBER 15, 2017

With the rise of AI, new sales technology and automation at the forefront of the sales echo chamber these days, we thought we’d take a moment to bring it back to BASICS – that’s why we’ve rounded up this complete glossary of sales terms and definitions to help you remember where it all started.

Scale 105

Scale Payment Methods Sales Recruiting SaaS Payments 105

Buffer Resources

MARCH 7, 2024

Channels like Facebook and YouTube continue to dominate the market with the largest number of monthly active users. Apart from a large user base, here are a few other reasons this strategy is worth the investment: Position your brand as an authority Research reports are a massive investment. Analyzed millions of sales calls?

Social Media 131

Social Media Sales Recruiting Merchant Services AI Search 131

FastSpring

MARCH 16, 2023

Andrew is the founder and CEO of AdPipe , a SaaS platform that repurposes and repackages your existing videos into custom bite-sized content for any channel. I spoke to Andrew about what he calls the “great underutilization of content.” ” To stay relevant, content marketers need to keep publishing content.

Sales Recruiting 137

Sales Recruiting Scale Social Media Interviewing 137

yoursales

JANUARY 28, 2022

Sales Stack 2022 Sales Tools for Professional B2B Sales SALES STACK 2022: Sales Tools for. Professional Sales SALES STACK. 2021: Sales Tools. Sales W hich challenges would you like sales technology to solve for your sales team? What is sales technology here to do?

Scale 113

Scale Payment Methods Payment Solutions Sales Recruiting 113

Intercom, Inc.

MARCH 28, 2019

This is in large part a reflection of marketing today, a world where the scope of marketing activities has broadened significantly. The most sophisticated marketing plans today deploy at least nine disciplines which range from content marketing, to evangelist recruitment, to customer lifecycle marketing and beyond.

Scale 117

Scale Sales Recruiting Revenue Scaling 117

Outseta

JANUARY 20, 2020

In light of the sale of Buildium last month I figured now is as good of a time as any to reflect on the most important ones. There was no strike price or vesting schedule associated with these units—they were simply granted to employees based on performance or as a recruiting tool. The business was structured as an LLC.

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

Sales Hacker

JANUARY 24, 2018

In this mega guide, I’ll breakdown 31 different lead generation techniques you can use to supercharge your sales pipeline almost immediately. Two of which are currently sales and marketing. I’m in control of every step of the sales process – from awareness to decision making. Why am I sharing this?

Sales Recruiting 100

Sales Recruiting Sales Underperforming Technical Team Social Media 100

yoursales

JANUARY 29, 2021

Sales Stack 2021. Sales Tools for Professional Sales. SALES STACK 2020: THE TOOLS SALES STACK 2020: THE TOOLS. Sales technology for professional sales will be more important than ever. In 2020 almost every single Sales Professional was forced inside. Same goes for Sales Professionals.

Scale 106

Scale Payment Methods Payment Solutions Sales Recruiting 106

Neil Patel

MAY 7, 2021

One of a for-profit business’s best investments is often their online marketing strategy. Let’s take a look at how nonprofit marketing strategy is different from for-profit strategy and how nonprofit corporations may be able to better reach their goals by further leveraging digital marketing.

Payment Methods 128

Payment Methods Marketing Social Media Sales Recruiting 128

yoursales

DECEMBER 23, 2019

SALES STACK 2020. Sales Tools for Professional Sales. SALES STACK 2019: THE TOOLS SALES STACK 2019: THE TOOLS. W elcome to "Sales Stack 2020 - Sales Tools for Professional Sales". Next to that we'll continue to have the full list of sales tools available right here.

Scale 103

Scale Payment Methods Payment Solutions Sales Recruiting 103

yoursales

DECEMBER 23, 2019

Sales Stack 2020. Sales Tools for Professional Sales. SALES STACK 2020: THE TOOLS SALES STACK 2020: THE TOOLS. W elcome to "Sales Stack 2020 - Sales Tools for Professional Sales". Next to that we'll continue to have the full list of sales tools available right here.

Scale 103

Scale Payment Methods Payment Solutions Sales Recruiting 103

yoursales

DECEMBER 12, 2018

SALES STACK 2019 SALES TOOLS FOR. PROFESSIONAL SALES SALES STACK 2019: THE TOOLS SALES STACK 2019: THE TOOLS I t’s 2019 and we’re back at the sales tools workshop, working out the best sales tools for your sales process. Which sales tools best support your sales process?

Scale 100

Scale Payment Methods Payment Solutions Sales Recruiting 100

OpenView Labs

OCTOBER 26, 2021

The exciting thing about prototypes is that large-scale experiments can be built through open-source projects , which companies like Netflix and Linkedin will do as a strategic way of recruiting top talent. . Why startup founders should treat fundraising like a sales funnel. Milestone: Hire an accomplished head of sales or revenue.

Sales Hiring 82

Sales Hiring Scale Sales Recruiting Marketing 82

SaaStr

NOVEMBER 19, 2019

I run marketing and communications for Battery Ventures. It’s a global technology focused investment firm. Then I went over to the sales department. They said, well Nancy, that marketing machine you just met, they generate all these consistent leads. The demo is the sale and we close everybody in month.

Scale 187

Scale SMB VP of Engineering Leadership 187

Ramp Ventures

JANUARY 2, 2017

CMI’s 2016 Benchmarks, Budgets, and Trends Survey found that 88% of B2B companies are using content marketing. Content improves customer and brand relations. higher for content marketing leaders compared to followers (19.7% The only difference is how you should be using content marketing.

Content Marketing 40

Content Marketing Outsourcing Services Marketing Social Media 40

OpenView Labs

DECEMBER 17, 2019

OpenView’s experts weighed in with their predictions across product, sales, marketing, pricing, corporate development and talent. Product Managers Will Own a KPI. How many of your highest paid team members are in sales? The fact is that a great (albeit expensive) sales rep is worth every penny and has an obvious ROI.

Trends 67

Trends Sales Recruiting Technical Review SaaS 67

SaaStr

APRIL 11, 2019

Strangely enough, when I got a call from an investor who is about to invest in a new tiny little startup that really got my attention. ” Or, “You are the next generation account management software.” Sometimes we, I think, feel like a recruiting arm too just in-. Anthony Kennada: Thank you.

Scale 152

Scale Customer Success Artificial Intelligence Sales Recruiting 152

Unbounce

JUNE 23, 2023

So it starts to recruit its own AI agents or attempt to recruit. Louis, who is the Head of Marketing at Dealtale , a revenue science company for marketers. Dealtale is a next-generation platform for driving breakthrough revenue opportunities across marketing sales and product teams.

AI Search 95

AI Search AI ChatGPT Marketing 95

ChurnZero

JULY 9, 2020

But if you’re like most companies, when it comes to attracting your customers, the only thing your marketing’s dropping is the ball. Sure, you won customers over to get the initial purchase, but what about your post-sale courting? Product Usage – is the account above 80% license utilization with high usage across all features?

Retention 64

Retention Strategy Scale Sales Recruiting 64

ProfitWell

JANUARY 13, 2020

If you’re static—and I acknowledge the same thing for personal capabilities—you have to constantly invest in yourself and you have to invest in your company, otherwise you’re the one with the beehive hairdo. And I see that when I’m looking to hire marketers all the time, that they’ve let their skillsets go stale.”.

Sales Recruiting 52

Sales Recruiting Sales Hiring Subscription Payment Features 52

SmartKarrot

JUNE 25, 2020

No wonder, we see SaaS CEOs taking a personal interest in everything that marketing and sales do. And that includes cost per lead, content marketing, and customer retention strategies. Yes, SaaS marketing and sales budgets are always under great scrutiny. Improve sales efficiency Between 0.5

Sales Recruiting 10

Sales Recruiting SaaS Subscription Payment Features 10

SaaStock

MARCH 20, 2019

Thanks to them, merchants can make more successful sales and win happy customers. Toast ’s all-in-one point-of-sale (POS) and restaurant management platform helps power and grow restaurants. Leading commerce platform Shopify helps merchants set up and manage their business and stores across various sales channels.

SaaS Payments 271

SaaS Payments Merchant Services Payment Solutions Payments 271

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . build smoother connections both with your prospects through optimized sales process. And from SaaS sales models to SaaS pricing.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

SaaStr

JANUARY 28, 2020

And so, she can, and Anthony just finished up basically going from the first sales hire at Gainsight at almost 100 million in revenue and has just retired. So now, you’ll be able to go upstairs and you’ll hear the honest stories, right, of how a marketing leader, the CMO, works with the CCO. You just don’t know when.

Sales Hiring 245

Sales Hiring Scale Underperforming Technical Team Sales Recruiting 245

SaaStr

DECEMBER 3, 2020

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.

Scale 250

Scale Sales Hiring Sales Recruiting Sales 250

Intercom, Inc.

DECEMBER 19, 2018

Here at Inside Intercom, we did a lot of growing too – adding new editors in Dublin and San Francisco, saying farewell to others , and entirely redesigning this publication right here, creating a brand new platform for our range of content. We invested in more social and video content as well to connect with more of you.

Scale 150

Scale Sales Recruiting Underperforming Technical Team Sales Hiring 150

Chart Mogul

SEPTEMBER 19, 2019

But sales is the one thing founders cannot oversee — without it your startup will die. But the one thing you must think about is sales. Without sales, your startup dies. Yet, sales is all too often a dirty word. They go for the sale without caring about what the customer needs in the first place. Coach regularly.

Sales Hiring 93

Sales Hiring Scale Sales Recruiting Startup 93

SaaStock

MARCH 20, 2019

Thanks to them, merchants can make more successful sales and win happy customers. Toast ’s all-in-one point-of-sale (POS) and restaurant management platform helps power and grow restaurants. Leading commerce platform Shopify helps merchants set up and manage their business and stores across various sales channels.

SaaS Payments 100

SaaS Payments Merchant Services Payment Solutions Payments 100