Neil Patel

SEPTEMBER 10, 2020

Content marketers who blog regularly receive 55 percent more website visitors and 67 percent more leads than those who don’t. Organizations that prioritize content marketing receive 13X more ROI than those that don’t. It’s no secret that content marketing works. Email engagement (e.g.,

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Content Marketing Outsourcing Services Technical Review Marketing 145

Buffer Resources

OCTOBER 3, 2024

Use social media trends There’s always Google trends, but today, almost all social media platforms help you find what’s trending on their network. Instagram even releases a weekly trend report on its @creators account. Maybe you find a trending content topic that matches your social media niche.

Social Media 130

Social Media Trends Forecasting Engineering 130

Neil Patel

SEPTEMBER 21, 2020

Research from Demand Metric shows content marketing costs 62 percent less but produces three times as many leads as traditional marketing. Content marketing can generate huge amounts of traffic, leads, and sales for your business. The 8 Best Content Marketing Companies of 2020.

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Content Marketing Technical Review Marketing Banking 134

Buffer Resources

JULY 31, 2024

Relying on content curation tools alone also makes you more of a content aggregator than a content curator: The former just collects pieces of relevant information and presents them as is, while the latter adds their own inputs and insights into the mix of existing information. How do you find these email newsletters?

Social Media 105

Social Media Software Review Trends Content Marketing 105

Neil Patel

MARCH 11, 2023

As many as 91% of B2B marketers use content marketing as part of their marketing strategy. You’ve likely already realized its importance and plan to make changes to include it in your overall marketing strategy ASAP. Do you know what your competition is writing about and how they market it?

Content Marketing 114

Content Marketing Marketing Social Media Scale 114

Neil Patel

NOVEMBER 15, 2021

One great way to figure out what is popular is with Google Trends. This tool identifies current and existing trends in search marketing. You can then take what you’ve learned and apply it to any (and all) of your marketing strategies. What Is Google Trends? In comes Google Trends.

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Trends Marketing Social Media Technical Review 145

Neil Patel

JANUARY 27, 2021

To top it all off, inbound marketing trends shift almost as fast as SEO tactics. One day you’re publishing awesome content and locking it behind a form, and the next day you realize that forms don’t work. There are a few trends that will drive content marketing in 2021 and beyond. Blogging is (still) King.

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Trends Marketing Social Media Systems Review 142

Buffer Resources

JULY 18, 2024

  Google Trends See the relative search popularity of topics Limitations:  None Google Trends shows the popular search terms over time, which is useful for uncovering seasonal variations in search popularity. You can send pop these links in your social media  link in bio  or make them part of your content marketing.

Technical Review 119

Technical Review Software Review Mobile Engineering 119

Neil Patel

FEBRUARY 10, 2021

It’s no secret that blogs can be very profitable in the world of content marketing. To keep up and stay competitive, you need to be on top of the latest blogging trends and go after the best blog talent. Blogging Trend #1: Highly Visual Content. Blogging Trend #2: More Affiliate Marketing.

Trends 125

Trends Mobile Sales Hiring Content Marketing 125

Neil Patel

AUGUST 31, 2021

Trends come and go. Trends don’t stick around for a decade or a year. Harnessing what’s trending could be a powerful fuel for your digital marketing strategy, for the content you are creating, and for reaching your target market with a message that resonates. 8 Ways to Use Twitter Trending Topics.

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Trends Social Media Marketing Branding 137

Sales Hacker

NOVEMBER 25, 2020

In an ideal world, your company has a truly close alignment between sales and marketing, and communication flows like a river between these teams. Despite those potential gaps in alignment, content marketing can help boost sales when deployed appropriately. Content didn’t make this deal happen. Product launches.

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Content Marketing Marketing Sales Leadership 111

Sales Hacker

MAY 21, 2024

If you’re not evolving your go-to-market strategy with the latest in content marketing, you risk being left behind. Whether you’re fine-tuning your current approach or overhauling your strategy, understanding the future of content marketing is essential – where we are now and where are we going.

Content Marketing 76

Content Marketing Marketing Forecasting Trends 76

Neil Patel

FEBRUARY 3, 2023

So, to understand future search trends, we must look at what’s shifted. These evaluations were tricky but well thought out to land users quality results based on the experience, expertise, authoritativeness, and trustworthiness (E-E-A-T) of the content. What Future Trends Will Shape Search? Whether you use ChatGPT , Copy.ai

AI Search 144

AI Search Trends Artificial Intelligence AI 144

Intercom, Inc.

JULY 29, 2020

The word has popped up in job descriptions: rather than writers and editors, companies hunt for storytellers who can bring their content to life ( Microsoft even has a chief storyteller ). This trend gets at a central truth: we like hearing stories. Some companies opt to share a brief synopsis of a customer’s challenges and results.

Content Marketing 271

Content Marketing Branding Engagement Marketing 271

Neil Patel

NOVEMBER 10, 2021

Specifically, I’m talking about the videos that are trending on YouTube right now. Best of all, this technique works whether you’re creating videos, blog posts, or any other piece of content. Why Should You Use Trending Topics for Content Ideas? Trending topics make fantastic content ideas.

Trends 140

Trends Engagement Metrics Engineering 140

Intercom, Inc.

MAY 14, 2018

But there’s an overwhelming amount of literature out there on the “Hottest Marketing Trend You Can’t Ignore” At Intercom, we pore over benchmarks and studies to try to keep our fingers on the pulse. In this article we’ll share some of the most influential marketing statistics we’ve seen in the past couple of years.

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Social Media Artificial Intelligence Scale Marketing 223

How To Buy Saas

FEBRUARY 27, 2021

About Semrush What is the SEMrush marketing platform? SEMrush is an all-in-one toolkit for SEO, content marketing, competitor research, PPC and also allows you to master social media marketing. Here is the list of some of the tools available in SEMrush Content Marketing Toolkit. What is Market Explorer?

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Content Marketing Payment Methods Social Media Marketplace as a Service 104

User Pilot

FEBRUARY 25, 2024

Since user preferences are always evolving, you need to be agile and swiftly adapt to new user behavior trends. TL;DR User behavior trends are not the same as consumer behavior trends. Here are the top trends to watch out for. Predictive analytics are driving business decisions such as product and marketing strategy.

SaaS Payments 105

SaaS Payments Trends Payment Solutions Payment Methods 105

Buffer Resources

SEPTEMBER 30, 2024

Christie starts off by saying, “buckle up, because this fall trend is not for the faint-hearted.” ” The audio, combined with her caption (“the fall trend everyone is talking about”), builds intrigue and makes you want to tune in to find out what fall trend she’s referencing. (If

Social Media 129

Social Media Trends Engagement AI 129

SaaStr

FEBRUARY 2, 2023

Pepper is a powerful content marketing platform that helps you create high-quality content at speed and scale. Build your dream content team, create and manage content, and connect with your creators on our platform, designed for champions.

Cloud spend optimization 257

Cloud spend optimization AWS Scale compliance 257

SaaStr

MAY 24, 2024

Lemkin expresses concern about the changing work ethic and loyalty of sales and marketing professionals, observing a trend of multiple job-holding and lack of commitment. Efficiency in writing: a five-minute rule Effective content marketing should be based on genuine insights and learnings, not solely on polished writing.

Sales Hiring 286

Sales Hiring Outsourcing Services Technical Review Scale 286

Buffer Resources

NOVEMBER 15, 2023

Still, opting for a trending sound or music clip could provide the boost you need to get your video on the Reels feed or Instagram Explore page.  If you always feel like you’re chasing the tail-end of audio trends on the app, you’ve come to the right place.   But where to find them?

Trends 26

Trends Social Media Travel Branding 26

Buffer Resources

OCTOBER 2, 2024

Here’s a list of the seven best competitor analysis tools to help you get detailed data on your rivals, analyze trends they use, and get a wholesome picture of competitor performance — benchmarked against yours. It has a lot of market data can segment based on your requirements. All paid plans have a 7-day free trial.

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Social Media AI Search Benchmarks Software Review 115

Buffer Resources

SEPTEMBER 3, 2024

But just because we're not tapping into all the mindful, demure trends of the moment doesn't mean we can't have social media success—and our hard work on LinkedIn this year proves it.   We’re growing, and I have more content marketing help now. That’s me at CloudZero. 

Social Media 105

Social Media B2B Interviewing New CTO 105

SaaStr

SEPTEMBER 14, 2023

Content marketing is so important. Folks who do mediocre outsourced content or a boring podcast won’t move the needle. How important is content marketing? That’s just under 10k pieces of content from just the founders. SaaStr’s content marketing strategy includes: Holding a customer webinar every week.

Outsourcing Services 279

Outsourcing Services Sales Hiring Scale Sales Recruiting 279

Neil Patel

DECEMBER 28, 2021

Google is pretty good at equipping users (and businesses) with information about what it considers important by providing resources like their search engine optimization (SEO) guides and the annual Search Trends report. What Is the Google Search Trends Report? For marketers, that data can be gold.

Trends 115

Trends Entertainment Technical Review Branding 115

Tom Tunguz

JUNE 20, 2023

I think of marketing teams as hedge funds. Marketing teams develop a portfolio of different strategies to acquire leads. Some days, content marketing works. Other days when content strategies struggle, a witty paid ad campaign entices some clicks & form fills. What are LLMs?

Marketing 221

Marketing Outsourced Development Machine Learning Artificial Intelligence 221

SaaStr

JANUARY 17, 2021

Then, segment your NPS and CSAT, so you can see the trend s. Agreed, the entire content marketing platform category got to 10-30M in ARR before churn eventually made the category fizzle out. A few things: First, if you aren’t measuring NPS and CSAT yet — start NOW. This month. THIS WEEK. I didn’t.

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SaaS Venture Capital Churn Branding 363

SaaStr

MAY 16, 2024

Of course, it’s more competitive than it used to be, but search still works regardless of any new trends. SEO and content marketing aren’t dead; if you think they are, you might not be trying hard enough. If you don’t take advantage of email, search, and content marketing, you’re shooting yourself in the foot.

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Sales Recruiting AI Search B2B Sales Hiring 286

Buffer Resources

AUGUST 21, 2024

This course is perfect for you if you want to grow your following and develop a social media marketing plan to earn a sustainable income as a full-time creator. 6: Content marketing blueprint Best course for SaaS businesses looking for social media marketing inspiration Price : Free version available.

Social Media 114

Social Media Marketing AI Search Systems Review 114

Buffer Resources

JULY 23, 2024

Information on relevant current events or studies As mentioned above, if we can, we’ll include a few sentences tying our news to a trend journalists may currently be interested in.    And that’s it! A paragraph or two is enough to pique interest and make publications want to reach out to you to learn more.

Marketing 107

Marketing Branding ChatGPT AI 107

Neil Patel

SEPTEMBER 27, 2021

Content Marketing Institute Blog – Success Focus: Editorial Calendars. One of the first parts of building a strong content marketing campaign is getting your team on the same page and coming up with a content strategy for the weeks, months, or years ahead. Let’s get it started!

Social Media 143

Social Media Marketing Content Marketing Artificial Intelligence 143

SaaStr

MAY 28, 2024

Some go for content marketing because it’s cheaper, but is the content amazing? Many startup founders argue against this tsunami coming in, saying it doesn’t work, but you can’t fight this trend and the billions being deployed every week. That’s “free,” but what about all the soft costs and time? No, it’s terrible.

Sales Hiring 299

Sales Hiring Scale AI Search AI 299

Buffer Resources

JANUARY 15, 2024

Every seasoned B2B marketer has their own idea of what good content looks like — I know I do — but to get a broader sense of what separates good from bad, I wanted to ask around. " 5.   "It’s always easier to state and emphasize a point with examples, and good content does exactly that," she says. 

B2B 137

B2B Technical Advisors SaaS Payments Underperforming Technical Team 137

Neil Patel

NOVEMBER 1, 2021

Content creators also need to be good storytellers to create engaging content. Nowadays, many content creators also excel at SEO and digital marketing to help themselves and their clients achieve key business goals. Content creators develop content marketing strategies.

Social Media 139

Social Media Content Marketing Payment Features Technical Review 139

Unbounce

JANUARY 6, 2025

The marketing funnel is typically talked about in terms of top-of-funnel, middle-of-funnel, and bottom-of-funnel and includes multiple touchpoints along the way. Think email campaigns , social media interactions , sales conversations, content marketing, and more, guiding prospects over a longer period.

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Sales Funnel Payment Methods SaaS Payments Payment Services 111

Neil Patel

DECEMBER 31, 2020

Google Trends data shows a massive dropoff since RSS hit its peak back around 2005. Here are a few options, as well as some practical tips on using them to improve your content marketing strategy. RSS, which stands for “really simple syndication,” is an XML-based format used to distribute and share online content.

Social Media 143

Social Media AI Search Blockchain Content Marketing 143